When you focus on a specific market you’re subject to its whims and cycles. In order to weather whatever storms that may batter that particular market you have to be flexible and creative. Dimpled Rock, a company that specializes in golf course photography, has done just that. We first profiled Dimpled Rock about five years ago in the In Focus eNewsletter as the business was first starting to take off. With figurative economic storms and literal storms, like Hurricane Sandy, Dimpled Rock’s Gary Kellner says the photography side of the business has been stagnant as of late. “The general economic conditions at some of the golf clubs have had an impact on our photography. We had also focused our efforts on New England and Sandy pretty much devastated the landscape in a lot of areas. They’re losing trees and having to re-do their bunkers, so they’re not ready to have their courses photographed until they can get them back in shape,” explains Kellner. However, the print production side...