The choice of paper for printing your art or photography is a crucial decision—it’s the foundation that brings your creative vision to life. From texture to tone and finish, the right media ensures your work leaves a lasting impression.

The paper you choose for printing your art or photography is more than a surface—it's a vital element that can enhance or diminish your work's impact. Each piece of art deserves media that brings out its unique qualities, whether through texture, tone, or finish. Understanding the wide range of papers available can help ensure your prints shine in the best light.

When you focus on a specific market you’re subject to its whims and cycles. In order to weather whatever storms that may batter that particular market you have to be flexible and creative. Dimpled Rock, a company that specializes in golf course photography, has done just that. We first profiled Dimpled Rock about five years ago in the In Focus eNewsletter as the business was first starting to take off. With figurative economic storms and literal storms, like Hurricane Sandy, Dimpled Rock’s Gary Kellner says the photography side of the business has been stagnant as of late. “The general economic conditions at some of the golf clubs have had an impact on our photography. We had also focused our efforts on New England and Sandy pretty much devastated the landscape in a lot of areas. They’re losing trees and having to re-do their bunkers, so they’re not ready to have their courses photographed until they can get them back in shape,” explains Kellner. However, the print production side...