The soft signage market is booming, driven by demand in retail, trade shows, corporate environments, and branded events. As brands shift toward lightweight, portable, and sustainable visual communication, fabric-based graphics are quickly catching up to traditional rigid materials.

Epson is changing the game with the release of the S-Series printers- the SureColor® S7170 and S9170. These next-generation machines are engineered for today’s print professionals, delivering faster speeds, expanded media capabilities, and the precision you need to produce stunning signage. Whether you’re looking to scale up your outdoor graphics production or elevate color-critical projects, the S-Series represents a leap forward from the previous models.