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A NEW Innovative Vehicle Wrap Solution That Goes the Distance
Posted on by Liliana Wright Posted in Marketing & Sales, Technology & Products
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A NEW Innovative Vehicle Wrap Solution That Goes the Distance

Looking for a high-quality vehicle wrap solution that’s in it for the long haul? LexJet announces the launch of three NEW General Formulations AutoMark™ Cast films; GF 830 AutoMark Cast with DRIFT® Technology and two complimentary cast laminates, GF 831 AutoMark Cast Gloss UV Laminate and GF 840 AutoMark Cast Matte UV Laminate.

The new premium full-body gloss white wrap film is designed for the high demands of full or partial vehicle wraps as well as many other graphic applications. The DRIFT® Technology and adhesive combination offer the right amount of adhesive tack and Micro Air Egress Channels that make application quick, easy, and bubble-free.

GF 830 AutoMark Cast provides an excellent white point, perfect for eco-solvent, solvent, latex, and UV printers. Pair it with GF 830 with GF 242 or the NEW GF 831 and GF 840 for your choice of finish and UV protection and you get the perfect combination.

Some additional features:

  • Superior Repositionability
  • Vibrant Printing
  • DRIFT® Technology Provides Enhanced Slidability
  • Easy, Bubble-Free Installation

General Formulations 830 AutoMark™ w/DRIFT® Technology- 54in x 150ft

General Formulations 830 AutoMark™ w/DRIFT® Technology- 60in x 150ft

General Formulations 831 AutoMark™ Cast Gloss Clear Laminate – 54in x 150ft

General Formulations 831 AutoMark™ Cast Gloss Clear Laminate – 60in x 150ft

General Formulations 840 AutoMark™ Cast Matte Clear Laminate – 54in x 150ft

General Formulations 840 AutoMark™ Cast Matte Clear Laminate – 60in x 150ft

To learn more, please contact a LexJet Customer Specialist at 800-4-LEXJET.

Posted on by Jennifer Corn Posted in Marketing & Sales
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Step into The LexJet Experience and See the Difference

We are excited to welcome you to The LexJet Experience, the most immersive virtual space LexJet has ever created.

The LexJet Experience is the best we have to offer. We’ve teamed up with over three dozen partners – names like Hahnemühle, General Formulations, EFI, HP, Canon, and more – to bring you the products and information you’re looking for in an experience you won’t believe.

As you walk the floor, step into each booth to immerse yourself with the products you know and love, discover exciting new applications and partnerships, and increase your knowledge with live and on-demand virtual workshops.

No suits, no shoes, no problem because The LexJet Experience is always open and easy to access from your home or office.

If you have questions, we’ll have friendly LexJet sales specialists on hand from 8 a.m. to 5 p.m. ET, Monday through Friday, to assist you.

Now that you’re ready to see the difference, visit The LexJet Experience; a new and exciting way to get the industry’s most innovative solutions.

LexJet Reviews: A Deep Dive into General Formulations’ High-Performance Solutions
Posted on by Jennifer Corn Posted in Technology & Products
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LexJet Reviews: A Deep Dive into General Formulations’ High-Performance Solutions

For this edition of LexJet Reviews, C.J. Forker takes a closer look at some of the most popular adhesive vinyl products from General Formulations.

From windows to cars to hard-to-stick surfaces, there’s something in the General Formulations family that can help you create colorful, vibrant displays and graphics:

General Formulations 270 WindowMark™ Perforated Film 70/30 – For privacy and pop, 270 WindowMark is the way to go. Offering 70% coverage, this flexible film provides one-way viewing and vibrant window advertising. It is cleanly removable for up to a year, allowing you to change your images seasonally or yearly. For added protection, pair it with General Formulations 242 Clear Cast Vinyl.

General Formulations 230 AutoMark™ Wrap Vinyl and 333 AutoMark™ DRIFT® PW Wrap Vinyl – For fleet and vehicle graphics and decals, these two solutions are high-performance calendered vinyls with an air-egress liner for easy installation. GF 230 AutoMark is the more conformable of the two and the best alternative to cast vinyl. It can handle moderate curves and does well over rivets.

The slideable adhesive and liner system on GF 333 gives DRIFT its name, allowing the installer to position and reposition the media until it’s time to engage the adhesive on the PSA film.

General Formulations WallMark® HTR – Designed to be both high-tack and removable, the WallMark HTR products are perfect for difficult surfaces like zero-VOC paints, and it’s still cleanly removable for up to a year.

Available in five different textures – Matte, Canvas, Leather, Stucco, and Sand – WallMark HTR is perfect for retail and general signage, wall graphics, and window graphics.

General Formulations 285 RoughMark™ – For tricky surfaces, 285 RoughMark offers an opaque film with a high-tack removable adhesive. It’s an excellent choice for brick, concrete, cinder block, and low-energy surfaces. The high-tack adhesive is cleanly removable for up to six months, while the vinyl is durable for up to five years for outdoor graphics.

General Formulations 255 OptiMark™ Clear Gloss Vinyl – This optically clear vinyl is perfect for graphics with less than 100% ink coverage or for printers with white ink capabilities, like the new HP Latex 700W and 800W Series. Create eye-catching retail and window graphics with this 3-mil clear calendered vinyl.

To learn more about these General Formulations solutions, visit our LexJet Reviews library, give us a call at 800-453-9538, or visit LexJet.com.

Posted on by Regan Dickinson Posted in News & Trends, Technology & Products
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LexJet’s 2012 Product Reference Guide Now Available

Inkjet printing materials and equipment catalogLexJet customers will receive the 2012 Product Reference Guide over the next week or so in the mail, if they haven’t already. Keep this handy guide by your desk as a year-round reference tool to find the right product for the project.

“The Product Reference Guide I received last year was what drove me to LexJet in the first place. It’s nicely laid out and easy to browse, with pictures of printed applications using the different materials and all the specifications and pricing information we need as we work on new projects,” says Rick Hillbrand, owner of Cottrell Printing in Centennial, Colo.

The 40-page guide includes specifications and pricing on:

  • LexJet, LexJet Sunset, Hahnemuhle and EPSON aqueous media
  • Sunset Stretcher Bars, Sunset Pro Photo Albums and Sunset and ClearStar coatings
  • LexJet, General Formulations and HP solvent, latex and UV-curable media
  • LexJet laminates, adhesives and backers
  • Canon, Epson, HP and LexJet inks
  • Canon, Epson and HP printers

To view the catalog now, click here. If you weren’t a LexJet customer in 2011 and would like to receive the free printed guide, click here. And, if you have questions or need help with anything, call a LexJet customer specialist at 800-453-9538.