One of the most important things you can do from a sales and marketing standpoint, particularly in our obviously visual market, is to show potential clients how they can display their images.

You can say “canvas,” for instance, and people generally like the thought of images printed on canvas, but they don’t necessarily know how to translate it to their particular space, whether it’s a home, office or retail space.

That’s why Andy Wredberg at AW Artworks is constantly showcasing new and unique ways of displaying prints at his studio, and most recently at his home. Besides, Wredberg’s wife recently asked him why he was doing all this cool stuff for clients, but nothing for their home.

So, Wredberg did a family portrait photo shoot at Wisconsin’s state capitol in Madison. Wredberg’s also a talented photographer who was able to sneak into some of the photos with a remote shutter release.

Wredberg then took the images and created an approximately 6′ x 6′ canvas gallery wrap collage from the photo shoot printed on LexJet Sunset Select Matte Canvas. It consists of nine pieces: three 8x13s, two 10x20s, a 14×20, a 14×29, and two 20x30s.

“I’ve seen some collages online, but never tried doing one that extensively. People love canvas, but they have a hard time picturing how it would work for them and incorporate it. Seeing a collage on a wall gives them a better vision of something they could do with it,” says Wredberg, who posted the project on his Facebook page.