June Webinars: Summer School is in Session

Summer’s here and school is out but learning never stops. Sign up for one of these printer webinars, conducted by industry specialists, to hear about some of the hottest printer technologies available from Canon and HP. These interactive sessions will help you find the perfect printer to meet your needs. As a “thank you” for attending, you will receive additional savings with the purchase of a qualified printer.

Canon PRO-Series Webinar: Join us Tuesday, June 19 at 11 AM ET to discover the latest advancements in Canon printers. Attendees will receive an additional 5% off their PRO-Series printer purchase. SIGN UP NOW

HP Latex Webinar: Join us for a webinar on HP’s Latex printer technology on Wednesday, June 20, at 2 PM ET. When you attend this webinar, you’ll save $1,000 on an HP Latex 315 Print & Cut Bundle or HP Latex 335 Print & Cut Bundle; or save $3,000 on an HP Latex 560 or HP Latex 570. SIGN UP NOW

If you’ve got questions, our LexJet printer specialists can help. Give us a call at 800-453-9538.

Cool Off with These Hot Deals

June brings plenty of fun in the sun, but don’t kick back in your beach chair just yet! Check out the latest instant and mail-in rebates from EPSON, HP, and Canon. You can save up to $6,000 with eligible trade-in rebates, and when you attend one of our webinars, you will receive other opportunities to save.

EPSON Instant Rebates – Valid through June 30, 2018 

EPSON S-Series:

EPSON P-Series:

EPSON F-Series:

EPSON T-Series:

EPSON Education Discount

Is your printing facility in a school or university? Call your LexJet rep to learn about special pricing on a qualifying Epson printer.

HP Latex Printer Instant Rebates*

  • HP Latex 115, 54-inch printer: $1,200 when you by 2 units; $1,700 when you buy 3 units
  • HP Latex 115 Print & Cut: $1,200 when you by 2 units; $1,700 when you buy 3 units (can mix and match Latex 115 and Latex 115 Print & Cut when purchasing 3 units)
  • HP Latex 315, 54-inch printer: $1,000
  • HP Latex 335, 54-inch printer: $1,000
  • HP Latex 365, 64-inch printer: $2,000

*HP Latex Instant rebates valid through June 30, 2018

HP Latex Webinar: Join us for a webinar on HP’s Latex printer technology on June 20, at 2 PM ET. When you attend this webinar, you’ll save $1,000 on an HP Latex 315 Print & Cut Bundle or HP Latex 335 Print & Cut Bundle, $3,000 on an HP Latex 560 or HP Latex 570. SIGN UP NOW

HP Upgrade to Latex

When you upgrade and trade-in an eligible large-format printer, you will receive a $6,000 mail-in rebate with the purchase of an HP Latex 570. This offer is valid through June 30, 2018.

Eligibility for all Upgrade to Latex rebates require submission of motherboard or formatter board and a photo of serial number/back panel of your current printer.

HP DesignJet Cash-in & Trade-up

When you upgrade your eligible trade-in, large-format product, you can get up to $3,000 cash back when you purchase or lease one of these qualifying DesignJet series printers:

Eligibility for all Cash-in & Trade-up rebates requires submission of serial number and motherboard or formatter board of current printer. To qualify, all purchases must be made by June 30, 2018 and claims must be submitted by July 31, 2018, to qualify for the mail-in rebate.

HP T-Series and DesignJet Instant Rebates

*Quantities limited, while supplies last

Canon Mail-in Rebates

Purchase a Canon imagePROGRAF PRO-series printer by  June 30, 2018 and receive up to $1,200 cash back.

Canon Instant Rebates*

*Can be combined with Mail-in Rebate

Canon PRO-Series Webinar: Join us June 19, at 11 AM ET to learn all the tips and tricks for the current line-up of Canon printers. Attendees will receive an additional 5% off their PRO-Series printer purchase. SIGN UP NOW

If you need additional information on financing or have questions on which printer is right for you, contact your LexJet sales representative at 800-453-9538.

Get to Know the Installation Location Before Shooting for Large-Format

Guest blog by Billy Elkins

Billy Elkins

In my last blog, I wrote about communication and went over the five-part process for photographing for large-format printing. Let’s look more specifically at scouting the final installation location. This is the part that is usually the most intimidating for photographers who are not used to photographing for large-format.

Often it is not a simple single surface. In fact, most of the time, the location is more complicated. As the photographer, we normally do not have access to the location of the installation so knowing as many details about the location as possible is important when capturing the image. The previous example from the Sarasota International Airport illustrates that perfectly.

Riverwalk image after final installation at the Sarasota Airport

The image for the airport had to be installed on the back wall directly behind the baggage claim area. This presented a few challenges because of the actual baggage claim window, a large advertising display screen, a column in the middle of the wall and the actual baggage claim conveyor belt system.

Like any other large format photography project, having a photograph of the installation location is useful for conceptually trying to decide how to capture the right image and from the right angle and the right size.

Understanding the location of the final image applies to all large-format photography projects. If you consider vehicle wraps, wall murals or trade show displays, they all have their own installation challenges that, as the image maker, we need to be aware of for the best results.

For this next example project, I was commissioned by LexJet to create an image for their “Carnival” themed trade show booth. The booth itself was 50-feet wide, and they wanted the photo to be the whole backdrop. The installation would be printed on LexJet Simple Flo Wrap Vinyl, and then installed on the back wall of the trade show exhibition floor.

The final image size ended up being 50-feet wide by 25-feet high. This was huge! When you entered the trade show floor, you could see the “Carnival” in the background and could smell the popcorn from the booth. I worked directly with the marketing team to create different versions of the background so they could integrate the best option with the rest of the booth design.

The fair image installed behind the LexJet trade show booth.

So how did we do it? We visited the Florida State Fair and spent most of the day capturing different scenes that were potential backdrops. I brought my full bag of lenses, and we decided on a focal length of 50mm, it is the closest focal length to what we actually see. I made very tight overlapping images so that we had as much resolution as possible knowing that final image size needed to be so big.

And because the marketing team was going to experiment with the concepts after the fact, we had to capture as many different scenes and as large as possible. The idea was to give the feel of walking right up to the carnival. In addition, we crafted images to be used for the rest of the booth and to be used for sample material give-aways.

Technical Details:

  • Camera – Nikon D800
  • Lens- Nikkor 24-70mm f/2.8
  • Focal Length – 50mm
  • F-Stop – f/9
  • Shutter – 1/650
  • ISO – 200
  • Frames – 20 overlapping NEF files

The image was merged using Adobe Photoshop CC Automate > Photomerge. I provided a final layered PSD file to the marketing team so they could make any adjustments for layout and for printing.

HP Durable Backlit Fabric and SEG Frame – A Perfect Pair

When it comes to attention-grabbing backlit graphics, standing out from the crowd is paramount. For years, backlit graphics were printed on a polyester film and then placed in a framed light box. Even with advances in printer and media technology, most are still done that way today.

Enter the innovative combination of HP Durable Backlit Fabric and SEG frames. Combined with Keder tape, this option offers a quick solution that helps you light up any tradeshow graphic, POP/retail, even offer a new take on decorative art. The Durable Backlit fabric is lightweight and easily rolled, saving you time and money in shipping, while also reducing the potential for damaged graphics during transit.

The soft signage market is gaining momentum, as advertisers are looking for new ways to gain attention in a digital age. With people sharing cool and unique applications on social media, producing share-worthy graphics is a new challenge facing the industry. The opportunity to create unique applications is endless with HP Durable Backlit Fabric. With crisp, sharp lines and a brilliant color gamut, your graphics will look more like art than advertising.

For additional information and applications, call 800-453-9538 to speak with a LexJet sales rep or visit lexjet.com to purchase HP Durable Backlit Fabric today.

Quick Tip: How to Hand-roll Liquid Coating

If your next print is going to be exposed to the elements or needs extra handling — like wrapping it on stretcher bars — you’ll want to add a protective layer of coating to keep that print looking sharp for a longer duration. This is especially true for images and graphics output on an aqueous printer.

Liquid coating is a cost-effective option for print protection, and is especially handy for canvas prints that need to be gallery wrapped. Check out the video above to see how easy it is to get a consistent, even application of liquid coating that looks great and lasts.

At LexJet, we’ve got the most comprehensive line of print protection products from the brands you know and love: Marabu ClearShield and Sunset. Check out our Print Protection page and browse through out “Water Based Liquid” coatings to see all the options for everything from canvas and photos to signage and wallpaper.

Opt for a gloss option to bring out the density in blacks and a matte finish to cut down on glare. We’ve also got options for anti-graffiti and transit graphics.

A few more hand-rolling tips:

  • When rolling, opt for a high-density white foam roller to help reduce bubbling — these come in a variety of widths for your needs
  • When rolling on the coating, opt for two thinner coats, rather than one thick one
  • Overlap your coating in a few passes, but not so many that the coating becomes tacky or bumpy
  • Small bubbles should dissipate, but if you get larger ones, try blowing on them to remove them
  • Rinse your roller until the water runs clear, and you’ll be able to reuse your roller for about six months

Not sure which coating to choose? Give us a call at 800-453-9538 for some expert advice.

GOframe Stretcher Bars Easily Turn Memories into Art

With Father’s Day, graduations and summer upon us, now’s a good time to create gallery-wrapped prints that make wonderful gifts and turn fond memories into beautiful art pieces using the Goframe 1500 Pro kits, available from LexJet.

Whether you’re looking to print on Sunset Select Matte Canvas or one of the new FlexTek fabrics – available in 200g SUV and 170g aqueous versions – the GOframe stretcher bars will easily turn your photos into works of art. According to LexJet Sales specialist, Matt Bailey, his customers love working with the GOframe bars.

“They are very user-friendly, but if needed, we have ‘how-to’ videos available that show step-by-step instructions. Even though we have other bars, the GOframes are the most popular with my customers,” Bailey says.

Aside from being easy to use, the Pro Series GOframe stretcher bars offer adhesive strips and archival glue to ensure proper adhesion and the reusable corner braces are perfect to keep on hand for future gallery wrapping projects.

The next time you want to create a memory worthy of being displayed in a museum, try the GOframe 1500 Pro kits or call 800-453-9538 and talk to your LexJet specialist for additional information. To see how easy it is to use the GOframe system, watch the video below for step-by-step instructions.