A few years ago, John Etienne wanted to do something different with children’s activity books, so he started brainstorming to come up with different themes.
“As an illustrator, I thought it would be nice to have educational wall decals,” he says. “I wanted them to have activity and coloring books, but I also wanted them to have wall decals that matched the books.”
Today, he runs Wall Adventure, an online business that offers activity books with matching fabric wall decals. “I do the illustrations for the books and then I print the decals in-house,” Etienne says. “I started in 2017 and had to learn how to use the printer and cutter and find the right fabric.”
Since he started the project as a freelancer, he had a lot of questions and turned to LexJet for help. “I use the Canon imagePROGRAF PRO-Series 4000S and LexJet Print-n-Stick Fabric,” he says. “The printer is easy to use. I got all the information I needed from LexJet, including ICC profiles.”
The reviews are in. “My customers love the products. The colors on the fabric are bright. The combination of printer and fabric is working well,” he says. Using the right printer and material is important. “I use a Graphtec cutter and I was having issues getting a clean edge when I cut and trimmed the product. That’s when I started using the Print-n-Stick.”
Currently, his products are only available online, but Etienne plans to attend conventions in the future. “I want to get the word out and get more exposure,” he says. “It started with some brainstorming a few years back and now, and one day I will be doing my first convention.”
From concept to reality, Etienne is creating interactive adventures for children around the world and he is glad that Canon and LexJet are along for the ride. “I can get the information I need, or someone will direct me on where to find it on the website,” he says. “They are always very helpful.”