Getting Started with In-House Printing: The Advantages, Challenges & Lessons Learned

So, you’re thinking about bringing wide-format printing in-house? With today’s print technologies and the outstanding quality they offer, it’s hard to resist the many benefits of bringing wide-format printing in-house. Plus, wide-format printing is in demand now more than ever.

Even with the tremendous growth of online digital content, wide-format print will always remain relevant as we live in a world where every product or brand attempts to garner more attention than the next.  But are there any pitfalls in bringing wide-format printing in-house?  Let’s look at whether printing in-house with wide-format is right for you.

Advantages of bringing wide-format printing in-house:

Capabilities – Printing wide-format in-house can open a plethora of opportunities depending on what your wants and needs are. In-house print operators running wide-format printers can produce everything from product packaging, proofing, retail/point-of-purchase signage to fine-art reproduction just to name a few.