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Achieve a New Standard of Excellence with the Right Media
Posted on by Liliana Wright Posted in Marketing & Sales, Technology & Products
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Achieve a New Standard of Excellence with the Right Media

Schools and universities require a high volume of signage throughout various campus locations. One key to a school’s success is choosing the right media that will convey the appropriate message at the right place, and at the right time.

Printing your own signage is a flexible and cost-effective way for your school or university to promote school spirit and safety protocols from the classroom to the football stadium. LexJet offers a complete line of HP products for all your signage needs. Looking for matte, gloss, permanent, temporary, or repositionable vinyl for your indoor and outdoor campus spaces? We have it all with the high-quality, consistency, and performance you expect from the HP brand.

High-impact signage comes alive with HP Prime Gloss CP.  Budget friendly with ease of installation and lay-flat properties. It’s an excellent solution for schools to create colorful displays throughout campus announcing special school events, dressing up boring walls, or displaying safety signs. This product is compatible with latex, eco-solvent, solvent, and UV curable printers.

When searching for outdoor vinyl that is dependable and affordable, two great solutions are HP Prime Gloss Air GP and HP Prime Matte Air GP. Both products feature gray permanent adhesive that provides opacity for maximum coverage and high image quality. These products are ideal for long-term permanent outdoor signs at school bus stops, outside buildings, or as directional signs guiding students and guests. The air release liners also enable fast, easy, and bubble-free installation. Both products are compatible with latex, solvent, eco-solvent, and UV curable printers.

HP Prime Gloss Air GR and HP Prime Matte Air GR both offer outstanding image quality and “pop”. The gray removable adhesives are opaque for maximum coverage, making them a great solution for featuring long-term removable school logos or visually enhancing windows that may also provide privacy, such as locker rooms. This vinyl is easy to install with a low-profile air release liner. HP Prime Gloss Air GR provides a glossy finish with durable print performance with over ten years laminated display permanence. HP Prime Matte Air GR provides a matte finish. Both products are compatible with latex, solvent, eco-solvent, and UV curable printers.

For campuses that have challenging surfaces that make installation difficult, the right solution is HP Grip Matte Polymeric Air. It is a high-performance, calendered vinyl with a high-tack, clear permanent adhesive designed for hard-to-stick surfaces like low-energy plastics and rough or powder-coated surfaces. It’s the tough solution that can handle your toughest challenge.

HP Clear Gloss Cast Overlaminate can withstand many demanding outdoor weather conditions, as well as cleaning. With this overlaminate, long-term applications like school bus or van graphics are built to stand the test of time with UV protection and maximum flexibility. Pair this optically clear laminate with HP Optimal Gloss Air GRP, an easy-to-apply vinyl for wall graphics and fleet graphics, and you have a winning combination. .

Additional powerful solutions are HP Gloss Polymeric Overlaminate and HP Matte Polymeric Overlaminate. These two products offer the extra bonus of being calendered vinyl for long-term indoor and outdoor signs and vehicle graphics with brilliant image quality, as well as being overlaminates for printed images with the utmost protection.

There are countless school signage opportunities to announce career fairs, tournaments, performances, and so much more! For all your education media needs, please contact a LexJet Customer Specialist at 800-4-LEXJET.

3 Ways to Get Creative with Your Posters
Posted on by Jennifer Corn Posted in Technology & Products
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3 Ways to Get Creative with Your Posters

In retail, posters are a way of life. They are versatile and need to meet these criteria:

  • Eye-catching
  • Easy to install or hang
  • Easy to change
  • Cost-effective

For cost-effective and eye-catching posters, it’s important to start with the right paper. For latex, solvent, and UV, LexJet Satin Poster Paper 200g has a bright, white satin finish, is water-resistant, and at $0.14/sq. ft., this is the perfect alternative to expensive photo papers that are frequently used for temporary graphics.

For aqueous printing, consider LexJet 8 Mil Production Satin Photo Paper, an instant-dry satin paper that offers fast turnaround for those last-minute requests.

Installing, hanging and changing retail graphics need to be easy, because professional installers are rarely used for seasonal merchandising or store remodels. Posters are eye-catching because of paper and print quality and final application.

Here are three different ways to create easy-to-install temporary posters:

Face-mounted Window Graphics – Window advertising is important in retail marketing, and posters can create interest before the customer even walks through the door. Use LexJet CrystalClear-X Removable Adhesive to install face mounted posters that are designed to capture the eye of passers-by. The removable adhesive offers air-channels for easy, bubble-free installation.

Hanging Graphics – Showcase your graphics with Poster Snapper Hanging Rail. Quick and easy to install, this economical aluminum hanging system is a snap to use.

Mounted Graphics – If you are displaying posters on a substrate like posterboard, PVC, or foam boards, consider a self-adhesive product like LexJet Production Satin Photo Paper PSA for aqueous or HP Prime Matte Air GR for latex and solvent. Print the graphic, stick it to the substrate and your posters are ready to shine.

Want to see these posters in action? Watch the video below:

For Wall Graphics, HP Adhesive Vinyl Saves Money & Improves Results
Posted on by Jennifer Corn Posted in Case Studies & Profiles
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For Wall Graphics, HP Adhesive Vinyl Saves Money & Improves Results

Tyler Birch of Atchley Graphics in Columbus, Ohio, was browsing the LexJet website looking for an alternative to his current vinyl and laminate solution that would still be compatible with his Latex 360 and 570 printers. That’s when he found the HP Prime Gloss Air GP.

“I called Dave [Grotkiewicz], my LexJet sales representative who is very knowledgeable and helpful, especially with new products. We discussed the product and he sent me a roll to try,” Birch says.

With a mission to provide quality and value to his customers, Birch is selective about the products he uses. “It’s about peace of mind and long-term value,” he says. “You don’t want someone coming back in two years because their graphic failed or they had a bad experience. It comes down to the materials that you use, and the people who are printing, laminating and installing.”

Birch looked at what he was paying for his current materials and realized he could save as much as $100 when buying a roll of each vinyl and laminate. Because it’s not just about saving money, he needed to see how well the product would image. “The print quality is great, profiles are set, and I don’t have head strikes or color issues as compared to my other products.”

Birch wears multiple hats at Atchley — “As a press operator, I knew the product was doing its job, just like Dave told me it would,” he says.

He also finishes projects, which includes laminating graphics or working with print & cut. “The Prime laminated great with the HP Polymeric Overlaminates and the print and cut capabilities are also excellent,” he says. “The adhesive is a little different. It’s a bit harder, which means you won’t see gray adhesive poking out of the edges of a cut application.”

Not only has the new HP Adhesive Vinyl line helped Birch improve his output, but it also helps ensure his customers are benefiting from the increase in image quality and the decrease in cost. “HP Prime Air really helps us provide value to our customers and at a price point that makes us competitive, which is great since we are a small shop,” he says.

With many more projects lined up, Birch is excited to try other products as well, including HP Optimal Gloss Air GRP – a high-performance product that offers a gray repositionable adhesive – and the new Prime Matte Air GR, which offers a gray removable adhesive.

To learn more about the HP Adhesive Vinyl products, visit LexJet.com or call one of our sales specialists at 800-453-9538 to find out which solution is right for your next project.