Event GraphicsTag:

For the Win: HEYtex Game Day Graphics
Posted on by Shellie Terry Posted in Technology & Products
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For the Win: HEYtex Game Day Graphics

It’s March, and that means now’s the time to get in the game with awesome event banners using HEYtex 18 oz Pole Banner. This double-sided, front-lit scrim vinyl with a 1000×1000 denier is strong enough for even the rowdiest games.

Some product highlights for HEYtex 18 oz Pole Banner:

  • Consistent surface and bright white point for exceptional print quality
  • Ideal for indoor and long term outdoor sign and graphic applications
  • Matte surface on both sides, ideal for double-sided printing to maximize exposure
  • Hanging banners grommet easily without tearing
  • 100% opaque blockout layer

Read more about HEYtex 18 oz Pole Banner and our lineup of winning products at lexjet.com/march.

Posted on by Regan Dickinson Posted in Case Studies & Profiles
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Printing for Dew Downtown Flagstaff: Year Two for Nackard Companies

Graphics and signs for special events
Dew Downtown Flagstaff was a huge success and Nackard Companies, a regional beverage distributor, pitched in with most of the signs and graphics for the event. Photo by Rick Eselgroth.

When you organize a big special event for the first time it’s a nail-biting white-knuckle ride from concept to completion. While the inaugural year may appear to be the most difficult, an event’s sophomore year may actually be the most difficult, particularly if that first event was successful.

In the case of Dew Downtown Flagstaff, success from its first year would breed a more ambitious approach to the second annual event, which took place earlier this month. One of the key players in both the inaugural and sophomore events was Nackard Companies, a regional beverage distributor, and its always-busy print shop.

Signs and graphics for a special event
Nackard Companies' print shop, led by Steve Lalio, also produced signs, table tents, flyers and banners for surrounding bars and businesses.

Nackard Companies P.O.P. shop manager Steve Lalio was knee deep in signage in the months leading up to Dew Downtown Flagstaff since his shop was in charge of most of the event graphics. As the event grew from last year, so too did Lalio’s responsibilities.

Dew Downtown Flagstaff brings terrain park skiing and snowboarding down from the mountains and into the city of Flagstaff, Ariz. The main event takes place on San Francisco Street in Flagstaff with a series of rails and jumps all the way down, including the centerpiece of the competitive ride, two super-sized Mountain Dew can course obstacles created by the Nackard Companies print shop.

While both “cans” were printed on and wrapped with LexJet TOUGHcoat Water-Resistant Self Adhesive Polypropylene, one was laminated and the other given a polyurethane coating. It was a test of sorts for future events: which would take the abuse as competitors hucked, slashed and crashed into and onto the cans?

In the end, the polyurethane-coated graphics fared best, but were still sufficiently marred that the can can’t be used again at next year’s event. Ultimately, there is no way to make the graphics ski/snowboard-proof as competitors slice and dice their way through the obstacles. However, if you know of a better way to protect the graphics from the ravages of snowbound competitors, let us know about it.

Printing specialty graphics for an event
The Mountain Dew can that was part of the ski and snowboard course on San Francisco Street in Flagstaff printed on LexJet TOUGHcoat Water-Resistant Self Adhesive Polypropylene by Nackard Companies' print shop.

Nackard Companies produced a variety of banners, window signs and other event signage for the main venue as well as the various special event and promotion tents, such as the areas promoting Mountain Dew Kickstart and New Belgium beers, and surrounding bars.

For the bulk of the graphics surrounding the event, Lalio printed LexJet 8 Mil PolyGloss Banner, LexJet TOUGHcoat Water-Resistant Polypropylene and LexJet TOUGHcoat Self Adhesive Water-Resistant Polypropylene, laminated with either LexJet 3 Mil Gloss UV Premium Low Melt or LexJet 3 Mil Luster Standard Low Melt, depending on the application.

Posted on by LexJet Posted in Tips & Tricks
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Floor Graphics Help Conventioneers Find Their Way to Special Meetings and Events

Even if a trade show officially closes at 5 or 6 pm, that doesn’t mean business is done for the day. Companies that exhibit at trade shows often schedule after-hours parties, meetings, or seminars for their dealers, franchisees, top customers, and the press. Many of these events are held in the big hotels surrounding major conference centers.

In Orlando, the Print Services Division of 11th Hour Business Solutions produces some of the large-format event graphics that go beyond what a hotel’s onsite business center is typically equipped to deliver. According to 11th Hour’s Print Services Director Mark Jacques, his team produces graphics that can help attendees find the right location within the hotel, recognize event sponsors, and bring a sense of corporate identity and excitement to the meeting space itself. Whether the event planner wants something as simple as posters on easels or more elaborate graphics such as wall graphics, banners, column wraps, or floor graphics, 11th Hour’s Print Services Division is prepared to deliver.

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