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Posted on by Regan Dickinson Posted in Case Studies & Profiles, Technology & Products
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Don’t Sweat the Small Stuff: A Small-Format Laminating Time-Saver

Laminating small stuff, like menu boards and table tents, can be a real pain. Just ask Chuck Black, print shop manager for the Coors Distribution Center (CDC) in Denver.

I recently caught up with Black while he was laminating a run of about 1,500 11×17 signs for CDC accounts. The signs, printed on an OKI laser printer, are troubleshooting procedures for each account to follow regarding kegs and whatnot, and what to do if there are problems before calling in for service.

It’s not the most exciting project to come through the print shop, but it has to be done and they all have to be laminated. Fortunately, what would have previously taken a full day or two to run through the CDC’s larger laminator now takes relatively no time at all.

Earlier this year the CDC purchased a small-format GBC laminator, the HeatSeal Sprint 950, which eliminates the hassle of trimming out each piece individually: you feed the printed sheets (usually up to 30, depending on the thickness of the media) and, voila, a laminated piece with a nice 1/8″ border encapsulating each one.

“We got the laminator to save time trimming everything down. All the small-format media we laminated was going through our 38” laminator, and especially when we were doing hundreds of sheets at a time it would just take forever,” says Black. “Since we got the laminator we’ve easily saved 40 to 50 hours of labor time. You just load your paper and you can pretty much walk away from it.”

Black estimates that about 10 percent of the work that goes through the OKI is laminated. Though it’s a relatively small percentage of the small-format printing, it really adds up and was a real time-killer before the acquisition of the laminator.

Black normally uses the 3 mil laminate designed for the GBC laminator, which comes in various roll sizes and is 11″ wide. He switches to the 5 mil version for signs that need a little more substance to them, either for a higher-end look or so they can stand on their own in a tabletop holder.

“You can set the laminator to 11 inches wide and however long you want each piece to be laminated; we usually set it at 11×17. But if you had a roll of 11-inch paper you could laminate a length up to 200 feet,” explains Black. “We’ve printed two per sheet so afterwards I can use my industrial cutter, line everything up and do two or three chops at once and go through the entire stack.”

For more information about GBC laminates and laminators available at LexJet, contact a customer service specialist at 800-453-9538. To find out more about the laminator and how it works, check out the video embedded below…

Posted on by Regan Dickinson Posted in Case Studies & Profiles
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A UV Boost to Production at the Coors Distribution Center’s Print Shop

Printing signs with a UV curable inkjet printerIn 2011 the Coors Distribution Center (CDC) in Denver printed more than 100,000 signs, plastering the city and the Front Range surrounding Denver with its brand. CDC print shop manager Chuck Black says sign production has increased at least 110 percent and up to 140 percent over the past six years.

Some of that can be attributed to the merging of the Miller and Coors brands, but Black says it all has to do with simple demand.

Inkjet printing point of sale signs“We offer the high quality printing that a lot of our competitors aren’t able to do, so it gives us an edge. We get opportunities to put up signage where not many others can, just because they want that quality,” says Black.

An important component of the quality produced by the CDC’s print shop is keeping up with the latest technology it gets from LexJet. That way the CDC adds versatility to quality, winning on all fronts in Denver’s beer wars.

The print shop recently added CET Color’s X-Press 500H UV Hybrid R-T-R/Flatbed printer as well as a Canon iPF9000S to its lineup, both of which have helped boost production and meet the demand in the field.

Coroplast cut outs printed for special promotions“The new CET UV-curable printer has updated heads and the passes are a lot smoother in the overlap, which means you don’t see the same banding you might usually see in a UV printer. It’s running at medium resolution and it’s running faster than our older UV printer at its lowest resolution, plus it was a lot less expensive than our original UV printer,” says Black.

Since the printer’s a hybrid, it can print directly to flat, rigid materials like Coroplast as well as roll material like banner stock. Black says the UV inks provide a matte finish regardless of whether the print surface is gloss, matte or luster, so when something needs the pop of gloss to make it shine indoors, the Canon printer takes over.

Printing banners with an inkjet printerThe added speed and quality of the two printers allows the CDC to offer its accounts a wider range of signs, including creative Coroplast cut-outs (pictured) for special promotions. Also, and most importantly, the CDC’s beverage brands are front and center, dominating the point of sale in its market.

“The newer technology, with both the CET UV printer and the Canon, helps us win advertising space. When our reps put out our signs they really impress the owners of the businesses we serve,” adds Black.