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The ABCs of Creating Back to School Safety Graphics
Posted on by Jennifer Corn Posted in Technology & Products
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The ABCs of Creating Back to School Safety Graphics

As school bells start ringing and “First Day of School” photos start hitting social media, that can only mean one thing: school is back in session. With many school districts offering in-person teaching, e-learning, and a hybrid of both, there are questions about how to keep students informed of health and safety requirements as they return to class.

To sort through all the information and to discuss the tools and resources available, we brought together two teams of specialists: one for print service providers, offering additional product and application advice, and one for educators who have limited experience with large format printing.

For educators and faculty members, Canon Technical Analyst Pete Wright and LexJet Application Expert Michael Clementi join us to provide some guidance to teachers and educational staff who may be working with large format printers for the first time as school districts consider bringing printing in-house rather than outsourcing graphics.

Clementi and Wright discuss how easy it is to work with the Canon imagePROGRAF PRO-Series 2100  and PosterArtist Lite, the free software that comes with the printer and they offer some suggestions for versatile media that can be used throughout the school for a variety of indoor and outdoor signage.

For PSPs, we sit down with LexJet Senior Account Executive, Ramiro Torrez, and Large Format Output Specialist, Nolan Dowdy, to discuss some of the applications and products that are available to help supply schools with health and safety signage for the upcoming school year.

When it comes to messaging in schools, consistency and location is the key. Reinforcing the everchanging guidelines put in place by the school, county, or state means that there could be the need for the quick and easy turnaround to get updated graphics installed.

For an in-house school print shop, some of the versatile and easy-to-install products that are compatible with the Canon printer include LexJet Print-N-Stick Fabric for floor graphics, LexJet 8 mil Production Satin Photo Paper for posters, and LexJet TOUGHcoat Thrifty Banner and Banner Ups for banners. For PSPs, offering the right solution for the right location is paramount to helping keep the students and faculty safe.

The approaches of educators and PSPs might be a little different, but the end goal of keeping students safe and healthy is the same. You can learn more about their efforts by clicking HERE. If you have additional questions, you can also reach out to one of our specialists at 800-453-9538 or visit LexJet.com.

Posted on by Jennifer Corn Posted in News & Trends
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Just Announced: 8 mil Production Satin Price Reduction

LexJet is happy to announce a price reduction on 8 Mil Production Satin Photo Paper, one of our most popular aqueous products. Even more good news: you can now buy in pallet quantities and save as much as $.10/sf off original MSRP.

Production Satin Photo paper is a microporous coated paper, that dries instantly, making it perfect for short-turnaround times and high-volume orders. The satin finish provides a more natural look to images that feature facial close-ups and minimizes the risk of glare on prints that will be displayed under bright lights.

It can be used on all types of aqueous inkjet printers, whether they use dye or pigment inks or thermal or piezo printheads, and it is engineered for the latest ink sets, including Canon LUCIA PRO, Epson UltraChrome PRO, and HP Vivera.

If you have questions, please give us a call at 800-453-9538, or order online at LexJet.com and watch your Edge rewards add up.

Shop the LexJet Memorial Day Sale
Posted on by Shellie Terry Posted in Technology & Products
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Shop the LexJet Memorial Day Sale

Today through Monday, May 29, take 30% off MSRP select LexJet products. During our Memorial Day Sale, you can save on a variety of our best-selling products for canvas, outdoor signage, photo reproduction, coating and more!

Click the product links below to learn more about these products and start saving now:

Aqueous

Solvent/Latex

Coating

You can shop all weekend and into the Memorial Day holiday, or call your LexJet rep today to learn more at 800-453-9538.

Posted on by Shellie Terry Posted in Tips & Tricks
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One Printed Poster, Three Creative Applications

To show how simply you can offer a variety of ways to display retail posters, we took one design and finished it three ways: a hanging poster, a mounted print and a face-mounted window graphic. Watch the video above to see we achieved three different looks, and check out the products we used:

Hanging Poster:

Aluminum “snap” poster displays feature a quick, snap-open design that allows for fast and easy poster changes. Combined with 8 Mil Production Satin Photo Paper, you get an economical, hanging system with a clean and elegant look.

Mounted Print:

LexJet Production Satin Photo Paper PSA is perfect for photo-realistic posters that can be mounted to any substrate, like poster board, PVC, foam boards or aluminum. With a one-step adhesive, it’s a simple solution for mounted prints.

Face-mounted Window Poster:

LexJet CrystalClear-X Removable Adhesive and 8 Mil Production Gloss Photo Paper are ideal for temporary window applications. The air flow release liner provides easy bubble-free installation and no-residue removal.

Posted on by Shellie Terry Posted in Tips & Tricks
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How to Choose the Right Media for Your Event Graphics

Whether it’s the big game, a weekend sale or a high school reunion, signage for your event is a vital form of advertising to get people in the door. You’ve got lots of options: posters, window graphics and banners, to name a few.

Each of those serve a different purpose, and choosing the right media to use can be tricky — do you need something to display outdoors that will promote your event for several weeks in advance, or do you need a banner on the day of the event that stands up to windy skies?

Take a look at the video above to learn answers to these questions and many more tips and tricks to choosing the most effective media for your needs.

Call a LexJet print specialist at 800-453-9538 for help choosing and purchasing event media.

Posted on by Regan Dickinson Posted in Case Studies & Profiles
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Instant Marketing with Inkjet at Ridinger Photo

Printing window displays for a photography studio

They say a picture is worth a thousand words, but what about one that’s six feet tall, almost four feet wide and glows? Mike Ridinger, owner of Ridinger’s The Art of Photography in downtown Lewiston, Idaho, says the big photos he printed to hang in his storefront were worth not only a thousand words, but likely created more than a thousand impressions.

Ridinger explains that the town of Lewiston hosted its annual Hot August Nights car show, blocking off downtown for hundreds of show cars, live music and other activities. Thousands of people came from all over for the event, and Ridinger was ready for them at his downtown studio with five big prints: three senior portraits and two family portraits.

Printing promotional displays for a photo studio“I like sitting in the studio and watching people come by to stop to look at them. They’re so big that people can’t help but look at them,” says Ridinger. “We also posted photos of the window displays on Facebook and we had 41 comments just yesterday.”

Ridinger says he took his cue from The Gap and its storefront marketing approach. To give the prints more life at night, Ridinger backed them with halogen lights, creating a glow that lures people to the windows.

“We use the heavier Sunset Photo eSatin Paper for the display prints in our studio, but for this we chose a more economical and thinner paper, LexJet 8 Mil Production Satin Photo Paper, for the window displays,” says Ridinger.

Ridinger framed the prints with four-inch baseboard molding, stained the molding, cut it to size and stapled them together. The bottoms of the frames rest on the floor and are balanced with fishing line strung from the ceiling to the tops of the frames.

“Inkjet printing is our way of immediate marketing. I love it because if we want to put something up right away, we can do these big-time prints: we pick out the images and I just lay them out and print,” says Ridinger.

Promotional displays with wide format inkjetRidinger adds that they’re in the process of re-doing all of their studio displays using Sunset Photo eSatin Paper and Sunset Select Matte Canvas. At any given time, he says, the studio features about 30 large wall portraits in three different themed areas: children, families and seniors.

Ridinger also has a display program where he pre-sells prints for half off in exchange for being able to use them as display prints in his studio for a certain time period. “We call the client to see if they’re interested. If they are, they get a nice print for half off, which pays for my in-studio advertising,” says Ridinger.