HP Adhesive Vinyl Case Studies: ‘The Easiest I’ve Ever Used’

Shannon Norwood of Fullmoon Graphics in Athens, Tenn., has been making graphics for race cars for more than 22 years. Recently, his LexJet sales representative, Dave Mayer, told him about the new HP Adhesive Vinyl products. “At first, I was hesitant to switch,” Norwood says. “I’d never had any complaints, but nobody ever said anything about the other stuff I’ve used.”

That’s not the case anymore. “I have one driver who usually installs his own graphics,” he says. “After I switched to the HP vinyl, he called me and wanted to know what material I’d used to print his images. I was initially worried. Usually, nobody asks. I asked him why and I knew I’d get a straight answer from him because he’s very blunt. He said ‘I love it! It went on so easy, it almost falls on. It’s the easiest I’ve ever used.’ I was glad to hear it.”

Norwood orders 2-3 rolls a week, using the HP Prime Gloss Air GP with both the HP Gloss and Matte Polymeric Overlaminates, depending upon his customers’ requests. “I used the matte finish for a rust effect on a car and the finish was perfect. After all, you don’t want glossy rust. Some matte finishes are too coarse and when you take pictures at night, there’s a glare.”

Norwood created a faux rust look using HP Matte Polymeric Overlaminate

While he has been getting positive feedback from his customers who install their own work, it’s the person who is doing the printing who is the hardest to please: himself. “It prints much brighter than my last vinyl. My colors seem to pop better. Also, the images don’t have the mottled look,” he says. “My ink goes on real heavy and on other products, it would look like it was puddling. When I print with this on my 64-in Mutoh, the image is completely smooth, no mottling.”

With drivers all over the country, from Blue Ridge, Ga., to Arizona, to Mississippi, Norwood says that all of them tell him the product is a dream to install. “Nearly everyone tells me it almost installs itself, it’s so easy. All of my guys have worked with products from 3M and other brands.”

If you are working with adhesive vinyl and laminates and would like to learn more about the benefits of the HP Vinyl portfolio, call us today at 800-453-9538 or visit LexJet.com.

The LexJet Experience: Bringing Applications to Life

The LexJet Experience was a success! Our open-house showcased equipment, RIP software and media applications for local customers. Representatives were on hand from Canon, EPSON and HP as well as GRAPHTEC, SignComp framing systems, Onyx and ImagePrint.

Set up on the third floor of the Sarasota, Fla. headquarters, the trade show-style event allowed LexJet customers the opportunity to discuss current technology, best practices and innovative applications with the vendors of their choice.

Vince Bejar, LexJet sales representative, had several customers in attendance. “They were excited about the opportunity to visit our office,” he says. “They enjoyed the hospitality and are looking forward to growing with our partnership.”

Timothy Mitchell, the resident expert in all things HP Latex, was available to discuss the best media to use with the latex printers, including his recent review of the new HP Prime Gloss Air GP.

With such an intimate setting, customers spent as much time as they needed with vendors. “I was happy about the way the customers engaged in conversations with everyone,” said HP Partner Business Manager, Frank DeMartino. “They had questions about specific applications for both the latex printers and the Z-series printers, and they wanted to learn more about the vertical trimmer on the Z9+.”

Craig Hellman, Senior Account Manager for Epson, agreed that customers were seeking solutions for unique applications. “There was a lot of interest in dye-sub printing,” Hellman said. “They want to know how to create promotional products, displays, signage and, of course, apparel.”

With Epson’s breadth of products, it wasn’t just the dye-sub applications that piqued their curiosity. “People are very interested in what the SureColor S-Series (solvent) printers can do. They asked about signage and display, but they also want to know about décor printing.”

As the day began winding down, everyone seemed to have the same question: “When are you going to do this again? This was a great learning experience.”

Given the positive feedback we’ve received, we look forward to doing another open house later this year. If you were in attendance, we’d love to hear from you. Please contact your LexJet sales representative at 800-453-9538, leave us a comment here on the blog, or visit our Facebook page.

March Rebates are Here!

You don’t need the luck of a four-leaf clover to get a new printer. Check out these rebates from HP, Canon, and EPSON and save yourself some green this month.

Not sure which printer is right for you? Sign up for the HP Latex or Canon PRO-Series webinar or read more out about different applications for aqueous, latex and solvent printers on the blog.

This month’s rebate highlights include: For the first time ever, save up to $4,000 on the HP Latex 560; Canon is offering up to $1,200 in mail-in rebates on imagePROGRAF PRO-Series; or save $4,000 instantly on an Epson SureColor S-series printer.

Don’t Miss the Free March Webinars

Don’t depend on luck to help you pick out a new printer! Instead, check out one of these free webinars to ensure you get the right equipment for your business. Our Canon expert will discuss the latest line of imagePROGRAF PRO-Series printers, and HP’s leading Latex specialist will cover the benefits of latex technology. Attend the webinar and receive additional savings with the purchase of a qualified printer. Space is limited, so sign up today.

HP Latex Webinar: Join us for a webinar on HP’s Latex printer technology on Tuesday, March 26, at 11 AM ET. When you attend this webinar, you’ll save $1,000 on an HP Latex 315 Print & Cut Bundle or HP Latex 335 Print & Cut Bundle; or save $3,000 on an HP Latex 560 or HP Latex 570. SIGN UP NOW

Canon PRO-Series Webinar: Join us Wednesday, March 27, at 11 AM ET to learn about the features of the Canon PRO-Series printers and software, as well as print applications. Attendees will receive an additional 5% off their PRO-Series printer purchase. SIGN UP NOW

Sign up online or call one of our printer specialists at 800-453-9538 for additional information.

FREE Downloads: Tips for Installing HP Adhesive Vinyl

Our customers have spoken, and the feedback on the new HP Adhesive Vinyl line has been overwhelmingly positive. We’ve heard it time and again: It’s so easy to handle and install. To ensure that your installation goes smoothly, too, HP created three helpful “Tips & Tricks” guides.

1. “HP Adhesive Vinyl and Overlaminate Installation Tips and Tricks” covers the wide variety of retail, POP and fleet applications this suite of vinyl can cover and offers installation and surface preparation suggestions for general use. DOWNLOAD THE GUIDE HERE

Additional applications for HP Adhesive Vinyl and Laminates include:

  • Wayfinding
  • Indoor/Outdoor signage
  • Promotional decals
  • Advertising

2. “HP Adhesive Overlaminates for Windows” discusses how to properly prepare the surface and install the clear Gloss and Matte Polymeric Overlaminates for window applications. DOWNLOAD THE GUIDE HERE

Common applications include:

  • Indoor/Outdoor signage
  • Special effects
  • Privacy
  • Décor
  • Promotional decals
  • Increasing brand recognition
  • Lamination

3. “HP Adhesive Vinyl and Overlaminate Wall Covering Tips and Tricks” addresses the use of these products in the ever-growing market of digital wall décor. This guide offers suggested paint finishes and surface preparations. As always, we recommend testing the painted surface prior to installation. Pair HP Optimal Gloss Air GRP with either the matte or gloss laminate for long-term wall graphics. DOWNLOAD THE GUIDE HERE

To learn more about these game-changing products and additional ways to grow your business, visit LexJet.com or call your LexJet sales representative at 800-453-9538.

2019 Sunset Print Awards are Here

Awards season is in full swing and the 11th Annual Sunset Print Awards are “red carpet” ready. The first official competition to offer the prestigious award was held in Iowa earlier this week.

The awards are available to camera clubs and colleges that have 150 or more competitors as well as the five Professional Photographers of America (PPA) districts. Whether competing for the first time or a repeat National Champion, the Sunset Print Awards are a great way for photographers to hone their skills.

Read what some of our 2018 winners had to say about the importance of competition:

  • Jen Hargrove, PPA Western District – “Getting feedback is important and the judges want us to grow.”
  • Kari Douma, Professional Photographers of West Michigan – “[At her first competition] I wrote down everything the judges were saying. Every critique, every compliment. It’s all feedback.”
  • Kimberly Smith, 2017 and 2018 National Winner – “Impact is so important. I put a lot of emotion behind the story in my images and the judges can tell … I want them to feel something.”
  • Robert Howard, PPA of Pennsylvania – “I entered my first competition without consulting with anyone, and none of my images were accepted. I learned two important lessons: 1) always get a second opinion and 2) never take it personally.”

If you are interested in more information or you would like to register your group for the 2019 Sunset Print Awards, visit SunsetPrint.com.