New Inkjet Décor Papers: Sunset Etching SD and Textured SD

Print shops, fine art reproduction companies and photographers looking for an edge in the production of décor artwork for their customers now have two inkjet décor papers they can add to their product line: Sunset Etching SD and Sunset Textured SD.

Both were designed to replicate the high quality of Sunset Cotton Etching and Sunset Textured Fine Art papers, which are geared toward custom high-end reproductions, while offering a price point and production capabilities for longer runs of décor prints. They are compatible with aqueous inkjet printers.

Sunset Etching SD Paper 210g: Perfectly priced for high-volume work, it has a natural, relatively smooth surface and is ideal for watercolor, fine art and poster reproductions.

“We really like it. In fact, a customer told me yesterday that when it’s printed it looks like velvet. It’s the best we’ve ordered and that’s why we keep using it,” says Elizabeth Ashford, production manager for Encore Editions, New Hope Pa., which uses the paper for reproducing 18th and 19th century artwork.

Sunset Textured SD Paper 245g: Also priced for high-volume work, this décor paper features a natural-white textured surface that adds a painterly look to photographic prints and art reproductions. It can add surface dimension and visual interest to paintings and images that consist mainly of bold, loose strokes instead of intricate details.

“It’s very consistent in texture and quality. The texture looks especially good for fine art prints, and more importantly, our customers like it because you can’t tell that it was inkjet-printed; it looks like the original art,” says Heather Storm, production specialist for Soicher-Marin, Sarasota, Fla.

Greg Doucet, owner of Renaissance Imaging in Baton Rouge adds, “I am trying to promote the Sunset Textured SD more because I think the texture helps with the final print, especially watercolor and oil reproductions. It helps us on longer print runs because it’s not quite as sensitive to handling, and we’re able to price it at a point that works for us and our clients.”

Sunset Textured SD and Sunset Etching SD have recently been added to LexJet’s Sunset line of fine art, photo and fine photo paper, canvas and coatings.

They are available for next-day delivery in most of the Continental U.S. from of LexJet’s nationwide distribution centers, and come with LexJet’s 30-day money-back guarantee and free and unlimited product support. Sunset Textured SD is available in 17″-60″ widths and Sunset Etching SD in 17″-44″ widths.