As noted in an earlier post here at the LexJet Blog, there’s a new photo paper in town, and its name is Sunset Photo Canvas Paper 230g.
Since its introduction a couple of weeks ago a lot of different types of print shops, designers, décor specialists, artists and photographers have made it a go-to photo paper for framed and mounted art and photo applications.
Take Art Foundry International, based in Lawrenceville, Ga., which recently completed a décor renovation for a hotel that featured around 300 framed abstract photo art pieces. The texture of Sunset Photo Canvas Paper was ideal for the project at hand.
“The designer requested artwork that would stay true to their color scheme. They didn’t want the usual floral or nearby landmark prints, but more of an abstract take on the nature which surrounds the location of their hotel. The warm colors of the wood bark really popped out on the paper, and complemented the room design very well,” explains Saloni Desai, President of Art Foundry International. “The images, such as the wood bark and moss-covered tree trunk, have a natural, textured feel, so they were looking for the right paper to highlight that.”
Art Foundry International produced about 300 framed prints on Sunset Photo Canvas Paper with the company’s inkjet printer at sizes such as 20″ x 34″, 34″ x 22″, 22″ x 35″, and 11″ x 11″.
“LexJet’s new canvas paper allows me to enhance the vision even further by really bringing my photography and artwork to life and giving it a lot of depth. It mimics a real canvas painting, which really helps hit a home run with the customization aspect. I am very pleased with the innovative quality of this paper and look forward to marketing the exclusivity I can offer my clients for their projects. The feedback we’ve heard from this project is that the pictures look so real they make you want to walk up to the frame and actually touch it, expecting to feel the tree bark’s texture,” says Desai.
Art Foundry International designs, interprets, creates, develops and distributes a diverse portfolio of artistically inspired products as a result of relationships with artists and designers globally.
The company markets these creations to its customers and clients, presenting value and beauty in the form of unique commercial, hospitality, and residential designer products.
A major part of Art Foundry’s decor furnishings business revolves around its custom framed artwork and mirrors that complements the design in each unique space.
Regan Dickinson
Regan has been involved in the sign and wide format digital printing industries for the past two decades as an editor, writer and pundit. With a degree in journalism from the University of Houston, Regan has reported on the full evolution of the inkjet printing industry since the first digital printers began appearing on the scene.
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