Technology Built for High-Volume Printing
When your shop is running multiple shifts, long print runs, and tight deadlines, every interruption costs time. Consistent print quality, reliable throughput, and efficient workflows become just as important as print speed.
That's where production-class equipment separates itself. A true production printer isn't defined by one specification- it's the combination of technologies working together to help shops maintain quality, minimize downtime, and keep jobs moving.
The EFI™ Pro 33r was designed with those demands in mind. Rather than adapting desktop technology to a larger format, it's a purpose-built production printer engineered to support high-volume roll-to-roll production.
Precision That Lasts Through Long Print Runs
When you're printing hundreds of feet of graphics, consistency matters just as much as speed.
The Pro 33r features 12 piezo drop-on-demand printheads with 5-picoliter multi-drop addressability, delivering up to 1,100 dpi true resolution.
What does this mean for your graphics? The combination of small droplet size and variable drop technology helps maintain:
- Smooth gradients
- Fine text
- Sharp image detail
- Consistent print quality from the beginning of a print run to the end
Whether producing banners, retail graphics, fleet graphics, wallcoverings, or backlit displays, precise ink placement helps deliver reliable results across a wide variety of applications.

An Ink System Designed for More Than Color
Ink impacts more than just appearance; it also determines durability, flexibility of application, and consistency in production.
The EFI–3M™ SuperRange XF UV LED ink system delivers a wide color gamut with controlled dot gain to help produce vibrant graphics with crisp detail across a broad range of media.
When paired with qualifying co-branded media, the ink system is also eligible for the 3M™ MCS™ Warranty, providing additional confidence for qualifying long-term graphic applications.
LED Curing That Keeps Jobs Moving
Printing is only one step in the production process. The sooner the graphics move into finishing, the sooner they can be delivered to customers.
The Pro 33r uses a powerful UV LED curing system that cures ink immediately during printing, allowing graphics to move directly into finishing without extended drying times.
LED curing also lowers energy use compared to many traditional systems and removes the need for regular lamp replacements.
The result is a workflow designed to keep production moving while helping lower operating costs over time.
Workflow Tools That Help Simplify Production
Job setup, color management, and file preparation all affect how efficiently work moves through the shop. The Pro 33r includes an integrated Fiery® digital front end (DFE) with workflow tools designed to help simplify production and maintain color consistency.
Available features include:
- Spot Color Management
- Cut Marks
- Color Verifier
- Color Profiler
Optional Power Tools- including media-saving features, automatic blockout and backlit workflows, Y-slitters, a 3-meter super duty winder, and Fiery IQ™ cloud tools- allow shops to further optimize production based on their workflow needs.
The Bottom Line for Production Shops
The best production technology isn't measured by the number of features it offers- it's measured by how consistently it helps your shop deliver quality work, meet deadlines, and grow with confidence.
The EFI™ Pro 33r brings those technologies together in a platform built for the realities of high-volume production, giving print providers the tools to keep pace with demanding schedules and evolving customer needs.
To learn more about the EFI™ Pro 33r, contact an Equipment Specialist at 800-453-9538 or visit Capital Equipment.
Liliana Wright
Drawing on her background as a print business owner, Liliana combines creative expertise with real-world printing experience. At LexJet, she helps print professionals navigate challenges, optimize their workflows, and uncover new opportunities through innovative print technologies and media solutions.
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