4 Ways to Step Up Your Floor Graphics

Floor graphics aren’t just for retail anymore. They provide an easy way to create ambiance for special events, turn bland walkways into brilliant displays, and even provide directional signage in the most unusual places. Here are a few examples from customers who have stepped outside the point-of-purchase box:

Wicked-cool Décor: Mark Hawkins of Mark Hawkins Photography took the “Wicked” theme of a recent fundraiser gala to new heights. Hawkins was tasked with bringing the world of Oz to life, and he turned to LexJet Print-N-Stick Fabric to create graphics such as the iconic Yellow Brick Road, informational signage and what looked to be the poor Wicked Witch squashed by one of the bars. With its versatility, spot-on colors and ease of install and removal, Print-N-Stick was the go-to choice to create fun, customized graphics for the event.

The Décor Guide: Our Go-To Products

In the burgeoning market of décor, the possibility for creative application is quickly expanding, and advances in technology have increased the selection of products available. To help you navigate this process, we’ve created a page of the Top Décor Products You Need Now as an easy guide to the essential tools for this growing business opportunity.

From Wall Murals to Floor Graphics, we highlight the décor products that will offer your customers a range of creative, artistic and eye-catching media.

Check out this new décor page today for information on products for:

  • Wall Murals
  • Canvas Prints
  • Window Shades & Room Dividers
  • Window Graphics
  • Floor Graphics
  • Lamp Shades
  • Tapestries

Click HERE to go to the products page!

Retail Signage Made Easy: Our Favorite Go-to Products

In the fast-paced world of retail promotion in the form of hanging signs, window graphics, floor stickers and much more, providing easy-to-install material is key. Whether it’s a teenage sales clerk or an experienced graphics installer doing the work, switching out retail signage has to be quick and efficient.

Here are some solutions for retail spaces that you can offer your customers who are looking for great print quality, speedy install and clean removal when it’s time for the message to change:

Allison-Kaufman-Display-350x727
LexJet Extreme AquaVinyl w/ PSA

Re-invigorate Display Cases: When Allison-Kaufman Company participated in a jewelry show, they needed an eye-catching display for the Queen of Black Diamonds pieces. The solution? Wrapping a dull display case with Art Deco-style graphics printed on a pressure-sensitive vinyl like LexJet Extreme AquaVinyl w/ PSA, which instantly upgraded the case and could be removed later. This aqueous-compatible waterproof vinyl is durable enough to be used outdoors or on vehicles for up to 12 months.

A Halloween Treat: 30% Off panoRama Walk & Wall

MONDAY, Oct. 31 ONLY: Save 30% on panoRama Walk & Wall

An extremely versatile product for nearly any surface, panoRama Walk & Wall is easy to use, with no lamination required. The dimensionally stable textured vinyl with fabric backing can be repositioned and removed with no adhesive residue left behind.

Unlike competing products that only work on certain surfaces, panoRama Walk & Wall is ASTM slip-resistant certified, and will stay in place on tile, glass, carpet, metal, stone, sidewalks, concrete and more, making it the ideal one-step solution both indoors and out.

panoRama Walk & Wall Highlights:

* No lamination required, one-step solution
* Slip-resistant, durable textured surface
* Removable with no adhesive residue
* Sticks to tile, glass, carpet, metal, stone, sidewalks and more
* Compatible with eco-solvent, solvent, latex and UV-curable printers

To order, call your LexJet representative at 800-453-9538 Monday, Oct. 31, 2016, before 8 p.m. EST or shop at LexJet.com.

*Exclusions may apply

Easy Ways to Start Marketing Your Décor Services Today

Whether you’ve got full décor printing capabilities, or you’re just dipping your toe into this new market, everyone will eventually need to start marketing their services to build business. We sat down with LexJet’s market development pro Rachel Gamberg to learn how to get a décor-focused marketing plan off the ground.

“Based on your equipment and current capabilities, you can identify markets that you can created product lines for and start to segment these groups,” she says. “And if you have plans to invest in new equipment, started thinking about more applications you can offer in the future.”

Video Tip: Create 3D Floor Graphics with Photoshop

You can give your floor graphics the appearance of coming right out of the ground with this step-by-step video that walks you through manipulating your graphic using Photoshop.

shark attack!To create anamorphic art with a 3D illusion, you’ll need to download the LexJet Anamorphic PSD Template. You’ll use this along with your original graphic file to make the magic happen.

The video above shows you how to:

  • Size your graphic
  • Work with your graphic in the template file
  • Maintain image resolution
  • Morph the image to the proper perspective
  • Create a path for contour cutting
  • Save your ready-to-print file

Use a one-step, self-adhesive product like panoRama Walk & Wall for an easy-to-install, slip-resistant floor graphic that will really stop people in their tracks.