Shift Your Focus on Wide-Format with LexJet at SGIA 2018

As a print service provider and business owner, you know it’s critical to keep your eye on what you do best, while also smartly diversifying your business with new offerings for your customers. Gone are the days that we can get by on banner prints alone! Thanks to ever-evolving print technology and media offerings, new opportunities exists in décor, textile printing and even outdoor graphics.

When you start to shift your focus on what you’ve always done in wide-format printing to what you can do in the future, you’re sure to see a boost in your bottom line and discover new and exciting markets that will delight your customers. Check out these three key ways to grow your business and if you’re headed to SGIA Expo in Las Vegas, Oct. 18-20, be sure to stop by booth 1185 to learn more from our print specialists:

LexJet Flex Tek

Increasing your profits: As a customer-focused supplier of printers and media, we’re always on the lookout for the best products at the most advantageous prices for print service providers. We’re seeing some exciting offerings in outdoor signage, and we’ve brought those to market this year. We partnered with Avery Dennison to provide a full line of exciting vinyl products for a huge variety of applications. We’ve also launched LexJet Flex Tek, a PVC-free, recyclable, non-woven technical fabric that can be used as either a banner or a non-cracking canvas for gallery wraps. Print service providers should be excited about dual-action products like this, and we expect to bring more environmentally friendly, versatile products to market in the coming months.

Mastering new markets: If you’re a print service provider and you’re not at least sticking your big toe into the décor market, you’re missing out on a huge opportunity. We’ve seen a wide array of exciting finishes and designs introduced into our wallcovering lines that are compatible with latex and solvent. But even if you operate an aqueous printer, you can also get in on the action. Décor doesn’t stop on the walls – it includes canvas prints, fine art reproductions, photo enlargements, textile printing and so much more. Dye-sub printers have more options than ever, thanks to advances in outdoor metal panels, like those from the ChromaLuxe EXT line.

EnduraFab Textiles

Answering customer demand: If there’s one thing we’ve been hearing from end users it’s that they want more printed fabric! This started in the soft signage arena but has quickly expanded into trade show graphics as well as décor. PSP’s customers love fabric because it drapes elegantly in retail environments and can be easily swapped out by any employee. Fabrics used for trade show exhibits also quickly pack up and ship for less than films or vinyl. Screen printers cornered the market on printed fabrics for decades, but with the advances in latex-compatible textiles, we’re seeing gorgeous results in specially formulated fabrics for elegant, lightweight, easy-to-handle modern signage.

To discover products in each of these areas and to learn how to shift your focus on wide format and expand you’re offering, visit LexJet’s SGIA Expo booth 1185. We’ll be featuring the latest print technology and helping you to tie it to your customers’ applications.

If you still need a free SGIA Expo pass, we’ve got you covered! To register for your free pass from LexJet, click HERE and follow the instructions.

Just Announced: Price Cut on KODAK PROFESSIONAL Dry Lab Photo Papers

While the cost of most printable media seems to be on the rise, LexJet is happy to announce a price reduction on KODAK PROFESSIONAL Inkjet Photo Paper, Lustre DL, PROFESSIONAL Inkjet Photo Paper, Glossy DL and PROFESSIONAL Inkjet Photo Paper, Metallic DL.

Kodak has long been associated with professional photos, and Print Service Providers and consumers, alike, understand the quality the Kodak name carries. All KODAK PROFESSIONAL Dry Lab photo papers have the trade-mark back-print seal for assurance.

These true photographic resin-coated papers are heavy duty (255g) and offer a bright white point for clean, details producing high-end photographs, fine art reproductions, photo albums, greeting cards, photo books and more.

To get updated pricing or to find out more about these dry lab photo papers, contact your LexJet sales representative at 800-453-9538 or visit us at www.lexjet.com.

Going to SGIA in October? Register for Free Passes with LexJet

It’s not too early for planning to attend SGIA in Las Vegas, Oct. 18-20 and LexJet can help you with your first step: free expo passes. To register for your free pass from LexJet, click HERE and follow the instructions. LexJet will have an exciting booth focused on the latest trends and newest products in wide-format digital prinitng, so be sure to stop by and visit us at booth #1135.

If you’ve never attended an SGIA Expo, there is a tremendous amount of ground to cover, and it’s always a good idea to plan your booth visits ahead of time. If you are an SGIA Expo veteran, then you know there is always something new and exciting unveiled at the show.

We look forward to seeing you in Vegas!

Hotels Are Becoming Fine Art Spaces — But Where Do They Buy Their Art?

Queen Elizabeth sits serenely with eyes closed in a giant photograph — perhaps meant to lull viewers to sleep. Her portrait is not on display in a museum, rather, she hangs in the lobby of London’s Churchill Hyatt Regency, part of a growing trend of hotels that are using artwork to create a unique and memorable experience for their guests. But where do hotels buy their art?

Whether a Hilton, Hyatt or Marriott, these franchises must all meet branding specifications set by a parent company. Art selection, on the other hand, is usually determined by an architect or interior design team hired by the hotel owner. There are also Boutique Hospitality Art Consultants who negotiate with working artists to create custom art packages for hotels.

Art consultancies will often locate artwork from local artists through area art galleries for global placement in luxury hotels around the world. One way for local art galleries to stay informed is to partner with the American Society of Interior Designers Association. This partnership helps galleries get an inside track on current and upcoming interior design projects.

Sometimes these design projects require high-volume and quick turnaround and that’s where digital print technology comes in. Galleries and designers look for quality substrates such as Fredrix Canvas to reproduce museum quality work for their guestroom art pieces. Artists know they can trust their work to Fredrix because of their 150-year-old legacy of making fine canvas products in the U.S.

Fredrix 777VWR Vivid Matte Canvas – is an 18-mil, bright-white, poly/cotton canvas with a 2-over-1 weave. This water-resistant canvas is the smoothest of the Fredrix aqueous canvas line, making it the perfect choice for highly detailed, photographic, decorative gallery wraps on canvas.

Fredrix 901SGSJ Artisan Semi-Gloss Canvas – A poly/cotton blend, 2-over-1 canvas is specially engineered to create beautiful prints with the latest solvent, eco-solvent, and latex inks, providing a wide color gamut, exceptional Dmax, and a consistent, subtle texture.

For more information on Fredrix Canvas offerings, call 800-453-9538 to speak with a LexJet sales representative or visit lexjet.com to purchase Fredrix Canvas today – available exclusively through LexJet.

Let’s Take It Outside with Avery Dennison Films and Laminates

Ever-evolving printer technology allows print service providers to find ways to capture the attention of customers who want to take their advertising outside with exterior, transit or décor graphics. Now, PSPs have even more options for long-term outdoor signage; vehicle, transit and marine graphics; and floor, wall and window advertising, thanks to the addition of Avery Dennison films and laminates to the LexJet portfolio.

“When you need additional longevity or the ability to do vehicle wraps, the Avery Dennison family is the place to find solutions,” says LexJet Sales Rep Dave Grotkiewicz.

Below, we’ve highlighted some of the products to help you create long-term exterior solutions for your customers:

  • Avery Dennison MPI 2105 is an easy-to-use product for producing graphics for anything from fleet vehicles to outdoor signage and trade shows. It features the Easy Apply feature, which helps reduce mistakes during application.
  • Avery Dennison MPI 2050 is a translucent, calendered option that works well for illuminated signs or other backlit applications and offers great image quality.

Both MPI 2105 and MPI 2050 can be used with the Avery Dennison DOL 2000 series of laminates. These 3.1 mil calendered vinyl laminates are available in Gloss (DOL 2060), Luster (DOL 2070) or Matte (DOL 2080) to ensure you get the right finish for your graphics.

One of the best sellers in the Avery Dennison repertoire is the MPI 1105 super cast vinyl. It is designed to be paired with DOL 1060Z High Gloss, DOL 1080Z Matte, DOL 1380Z Matte or DOL 1460Z Gloss for optimal durability and protection. This family of products can be used in wide-ranging applications from fleet and transit to marine and watercraft.

Outside of transportation, the 1105 family can be used in POP/tradeshow applications as well as general outdoor signage. The conformability of this product allows you to tackle rivets, compound or simple curves, and corrugation.  This is one of the most versatile products currently available from LexJet.

When you are ready to unleash your exterior creativity, LexJet has something to help you shine. And don’t forget, fan favorites like LexJet Simple Adhesive Vinyl SUV or LexJet Simple Flo Wrap Vinyl are still readily available.

Order Early — Summer Holidays Are Coming!

When you’re not firing up the barbecue and lounging in your flip flops this summer, we know you still want your printing supplies on time. Please keep in mind that UPS observes certain holidays throughout the year, too, so you’ll want to plan for your order shipments accordingly.

This summer, UPS will observe the following days:

  • Memorial Day – May 28, 2018
  • Independence Day – July 4, 2018
  • Labor Day – September 3, 2018

For a full schedule of UPS U.S. 2018 holidays, visit UPS.com.

If you have any questions about orders or shipments, please call LexJet at 800-453-9538.