In the LexJet brandUP tradition, we supported a community event with wide-format printing and dye-sub transferred graphics of all types to highlight event activities and direct foot — and vehicle — traffic for the second annual Suncoast Jeep Festival at the Sarasota Fairgrounds in Sarasota, Fla. (Watch the video above to see all the activity and printed projects.)
The Festival is a gathering of Jeep lovers from all around Florida who convene for two days of fun that includes obstacle courses, relay games, kids mini-Jeep courses, a Tug-O-Jeep competition, food trucks and a vendor area with Jeep styling options to trick-out your ride.
Even though there’s a saying that Jeep stands for “Just Empty Every Pocket,” somewhere between the lift kits, bumpers, lights, winches and other modification options, these folks were digging deep to help charities, too. A major purpose for the event was supporting organizations focused on mental health, first responders, veterans and children in need.
“The Festival is a gathering of vendors and community and enthusiasts to raise money for charities,” says Billy Elkins, the Festival co-director and designer for this year’s event graphics. “We decided this year that we were going to take it up a notch across the board. We got a lot of new activities and we also wanted to step-up all of our signage and take advantage of all the stuff that’s available to us in the graphic world today.”
That stuff includes things like panoRama Walk & Wall textured self-adhesive material that marked the finish line for the Tug-O-Jeep competition; HP Print & Cut and HP Adhesive Vinyl for event decals and mini-Jeep graphics; and Fisher Textiles for outdoor flags in the Jeepers Midway.
“This was a highly branded event, and we wanted to take it to the next level, and we were able to do that with all of the graphics we had,” Elkins says.
Visit Suncoast Jeep Festival to learn more, or call a LexJet print specialist at 800-453-9538 to learn how LexJet products can enhance your next event.