Protect Your Prints with these Innovative Water-based Liquid Laminates from Marabu

For durable outdoor print protection and versatile applications, Marabu has three options of ClearShield water-based liquid laminates. These advanced formulas offer the latest advancements in UV light absorption and light stabilizers, extending the life of the prints while enhancing image quality.

ClearShield offers protection for digital inkjet output, printed and airbrushed products, and traditional signage and graphic art applications:

  • ClearShield Select is available in gloss, semi-gloss, and matte, and is perfect for manual and automated applications. It provides excellent chemical and scratch resistance on a wide range of printed products, like canvas, vinyl, banners, and rigid substrates.
  • ClearShield Select for StarLam is the ClearShield formula, but with a lower viscosity for use with roll-to-roll liquid laminators like the StarLam 1600R on digitally printed vinyl, banners, and fleet graphics.
  • ClearShield Professional Transit is designed for the most demanding applications. This two-part system provides the ultimate scratch and abrasion resistance, which is ideal for truck tarpaulins, tents, pop-ups, and inflatables.

To learn more about these water-based liquid laminates, connect with a LexJet print specialist at 800-453-9538 or visit LexJet.com.

Black Friday is Almost Here! Save 30% on LexJet & Sunset Media

This Black Friday, there’s no need to wake up early and fight crowds to score these deals from LexJet. Use code HOLIDAY2020 to save 30% off MSRP on your favorite LexJet and Sunset branded media when you purchase online from Friday, Nov. 27 through Sunday, Nov. 29.

Now is the time to stock up on some of our most popular media, including:

Products for latex, eco-solvent/solvent printers include display films and fabrics, while LexJet branded aqueous media offers a variety of fine art, photo papers, and high-end canvas. If you are printing with dye-sub, choose from an assorted line of InFuze transfer papers.

As always, you’ll get Edge Rewards with every online order. If you aren’t already an Edge member, sign up today to get rewards on your Black Friday purchase.

Remember, LexJet will be closed on Thursday and Friday, so this promotion is only valid online – while supplies last – through Sunday, and orders will ship on the next available business day.

Use coupon code HOLIDAY2020 at checkout to apply your 30% savings.

*Some restrictions may apply

Karin Giusti Uses Art to Create Thought-provoking “Third Space” Piece

Rhode Island artist Karin Giusti – a Professor Emerita of Art at Brooklyn College – enjoys creating pieces that are close to her heart, but also speak to anyone who sees them. Several years ago, she created a piece honoring the firemen who lost their lives as a result of 9/11. It was an all too personal piece, as her fiancé was one of those who died as a result of health problems developed from that dreadful day.

It was that piece, Three Seasons at Black Forest Farms, that helped her land a coveted spot commissioned by the Providence Art in City Life Commission for PVDFest 2020, public art installations in downtown Providence, R.I. The members of Providence ACT (Arts, Culture + Tourism) were familiar with Giusti, but that doesn’t mean they were just going to give her the opportunity, she had to earn it. “They saw my pillar piece, so they knew my work, but it still was a competition,” she says. They looked at the presentations and selected me as one of the three finalists. We then had a run-off against each other.”

Giusti was awarded the Civic Center garage, a 3-story parking deck with a unique grid pattern that she could incorporate into her design. “I looked at the building, but things got very serious in January,” she says. “I measured and photographed it and I didn’t know if my idea would work, but I had to give it a try.”

Her “idea”? She wanted to treat the grid pattern on the exterior of the building as a loom and weave brightly colored ribbons of LexJet 8 Mil Absolute Backlit – the same material she used to create her 9/11 exhibit – to create a fabric appearance.

There was a lot to consider about using the backlit material, so Giusti reached out to LexJet’s Dean Lambert and Ramiro Torrez. “I didn’t know how the material would hold up, but I wanted to use it because it’s so beautiful,” she says. “I know the team at LexJet couldn’t make promises for such an unusual application, but I’ve worked with the material before and I know it’s really strong.”

Another difference between this project and the backlit columns is interior vs. exterior application. Her 9/11 exhibit was inside and not exposed to Rhode Island weather or a downtown environment. Torrez suggested the Performance Matte UV Vinyl Laminate to protect the artwork. “I’d never put this combination of materials outside for six months, so I really didn’t have an idea as to how it would stand up,” Giusti says. “But it’s been amazing! No fading, no damage, no tearing. This stuff has been indestructible out there, and it looks just as good now as when I put it up earlier this year.”

Giusti was excited to have her work displayed on the building since the colors would provide a bright contrast to the building, but also because it was supposed to be backlit at night. Unfortunately, the city went into lockdown, so the exhibit didn’t get the lighting it deserved. Although the extraordinary conditions of the pandemic are limiting her audience, she is thrilled with the results of Dreamweave for a Third Space. Originally scheduled to be on display through November, Giusti learned that her exhibit has been extended into 2021.

“Nobody was going out or going downtown. Normally, I would’ve been hosting parties on site all summer long and doing PR, but it’s just been insane,” she says. “The colors are beautiful, and as an artist, not every sculpture you create will be that pretty or photogenic, and this one is. It’s a shame more people aren’t going to be able to see it.”

The different patterns were representative of countries around the world. “Even though the patterns are from varying countries, they are related. Some countries have copied other countries, some have occupied other countries, bringing their ideas to those countries. Of course, they don’t stop at borders, these patterns have a life of their own,” she says. “It’s all so interconnected, Third Space. it’s an urban theory about people learning to work together, not in ‘your’ space or ‘my’ space, but in a third space.”

While Dreamweave may not have been viewed by as many people as she would’ve liked, that’s not going to stop Giusti from coming up with her next great piece using Absolute Backlit. “I want to play and see if I can make this stuff permanent. Maybe sandwich it in plexiglass. I really want to push the limits of it and see what it can do,” she says. “Playing with this material has been phenomenal, and I can see doing more projects like this. I want to do this kind of project at festivals all over Europe.”

Even though there is so much going on during the creation of this piece, Giusti says she really enjoyed working on it and was glad to have something to do while in quarantine. “I spent the whole lockdown producing the piece here in my studio. Ramiro got the materials to me and it went smoothly,” she says. “He also helped me with the laminate material, but it was an absolute blast! It was so much fun because the backlit and the laminate were manageable and easy to work with.”

Giusti is grateful to so many people who helped Dreamweave become reality including FirstWorks, the City of Providence Department of Art, Culture + Tourism, and Bliss Properties, owners and operators of the Civic Center Garage, as well as her friends here at LexJet.

Through COVID, through quarantine, through cities being on lockdown, Karin Giusti drew upon the positive Third Space energy and had a great experience working on Dreamweave, “I had the time of my life on this project.” Hopefully, when people finally do see her work, they will have the same positive experience.

The HP Prime Banner Family is Growing

Earlier this summer, we introduced HP 13-oz Prime Banner in gloss and matte. Now, HP is unveiling two new additions: HP 15-oz Prime Double-sided Blockout Banner and HP 18-oz Prime Double-sided Pole Banner.

HP 15-oz Prime Double-sided Blockout Banner offers brilliant image quality and a 100% opaque layer for easy, clear viewing from either side. The sturdy construction is tear-resistant, even when grommeted. Mix-and-match pricing ($0.175/sf) is available on 20+ rolls when you contact a LexJet sales specialist or order online where single roll pricing remains highly competitive at $0.20/sf.

Specifications:

  • 250 x 500 denier
  • Matte finish
  • Double-sided
  • PVC coated
  • NFPA701 – Flame Resistance
  • 100% opaque

The HP 18-oz Prime Double-sided Pole Banner is made to create bright, eye-catching pole banners. From long-lasting indoor displays to demanding outdoor display conditions, this economical, heavy-duty banner material can handle all your single- or double-sided needs. Mix-and-match 20+ rolls with the 13-oz and 15-oz, and the 18-oz is only $0.21/sf, or order online, and the single roll price is $0.25/sf, still one of the lowest prices in the market for 18-oz pole banner.

Specifications:

  • 840 x 840 denier
  • Matte finish
  • Double-sided
  • PVC coated
  • NFPA701 – Flame Resistance
  • Tear-resistant, even when grommeted

Both banner products are compatible with latex, solvent, eco-solvent, and UV curable technology.

For more information on 13-oz, 15-oz, or 18-oz HP Prime Banners, contact a LexJet print specialist at 800-453-9538 or visit LexJet.com.

Marabu Mara®Ban CS Anti-Microbial Additive Now Available from LexJet

Marabu Mara®Ban CS Anti-Microbial Additive

Laminates have long protected graphics from the elements, but now there’s an urgent need for anti-microbial protection, as well. To help combat the growth of microbes on coated surfaces, Marabu created Marabu Mara®Ban CS Anti-Microbial Additive, formulated to be used in conjunction with ClearShield Liquid Coatings.

It’s a simple two-part additive system that works with all ClearShield formulas and provides ongoing anti-microbial protection. This new additive is perfect for signage, wall coverings, and protective shields found in healthcare facilities, schools, restaurants, etc.

While Mara Ban CS helps safeguard against microbes, Marabu’s ClearShield line has been protecting wide-format graphics against UV-rays for years, as well as offering chemical and abrasion resistance.

Suggested applications include:

  • Banners
  • Wallcoverings
  • Floor graphics
  • Banner stands
  • Decals

Watch the video above to learn how to properly mix Mara®Ban CS Anti-Microbial Additive and your ClearShield liquid of choice.

If you are looking for this or other products to help create social distancing graphics and to meet health and safety guidelines, please give us a call at 800-453-9538 or visit the LexJet Resource page.

The Front Porch Sessions – Photographers Get Creative in the Wake of COVID-19

Photographers by nature, are “people” people, and when sheltering in place and social distancing guidelines went into effect in March, they were among the many who were temporarily out of business. It was no different for Elise Wicklund, and her husband Tracy, of Wicklund Photography in Parrish, Fla. “It virtually stopped our business,” Wicklund says. “In an instant, we had to clear our calendars.”

With so many cancellations – and they were cancellations and not reschedules – the Wicklunds had to get creative and come up with something different to capture this historic moment of the worldwide pandemic. “We considered education, but we know we aren’t teachers,” she says. “We are photographers, so our reaction was to come up with different types of sessions.”

That’s when Wicklund got the idea for the “Front Porch Sessions”. She reached out to neighbors and clients to see if they were interested in doing family portraits on their porches. The popularity of the sessions exploded, and they booked all the sessions they had available. “We decided to let families document this part of their lives, just like they would any other – birthday parties, graduations, pandemics – if we don’t take photographs of these times, we won’t have anything but memories, and memories fade with time,” Wicklund says. “That’s why we photograph, so we figured this is just another memory to photograph.”

The sessions proved to be a great outlet for many of the families and some of them proved it with their sessions. While some families took a serious approach, Wicklund says others had fun with it. “Everyone had been cooped up inside their homes,” she says. “The sessions were whatever the families needed – some took them very seriously; others had a ton of fun.  We didn’t care or direct that part.  We were there to document and serve our families.”

While they enjoyed chronicling the pandemic through these sessions, the Wicklunds did not charge their clients for these sittings. “We still weren’t officially allowed to operate, so in lieu of session fees, we took donations for the food bank,” she says. “Our brand is all about servicing our clients and we believe if we have a servant’s heart, our brand will succeed.” Photographers who are doing charitable work, like Elise and Tracy, may consider printing on LexJet 8 Mil Production Satin Photo Paper, an economic solution that offers a wide color gamut and gives photos a natural look with minimal glare.

As the state of Florida has slowly begun reopening, Wicklund says they are starting to see more interest in regular sessions. They’ve also reached out to past clients, especially wedding clients, about design services for albums or videos that were not purchased at the time of the event. “We’ve reached out to see if people want to pre-book their sessions once isolation orders are lifted,” she says.

Looking at the future, Wicklund says she’s not opposed to scheduling more porch sessions, even after things return to normal, but it comes down to helping their clients get the most out of the sessions. “If this hits again, we will probably offer them again,” she says. “There’s no real reason to only offer those sessions, but it might be fun to see how things have changed in a year.”

As with most “people” people, photographers will certainly be happy to get back to weddings, graduation, and newborn sessions, but in the meantime, they are looking to get creative like Elise and Tracy Wicklund. However, as we approach the second half of the year, Wicklund is cautious about what’s on the horizon. “Based on how 2020 has gone so far, there’s no telling what we will be photographing this time next year!”