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SGIA Expo Recap: Hotlanta Lives Up to Its Name
Posted on by Shellie Terry Posted in News & Trends
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SGIA Expo Recap: Hotlanta Lives Up to Its Name

Four representatives from LexJet joined the nearly 24,000 people in attendance at the 2015 SGIA Expo at the Georgia World Congress Center in Atlanta for an energetic showing from a wide variety of experts across our industry.

SGIA Trends & Highlights

According to SGIA, the Expo floor was sold out, with 545 exhibitors in the house. Several industry sectors saw dramatic upticks in exhibitor booths, including a 5 percent increase for sign makers, 14 percent increase for apparel decorators and a 6.8 percent jump for commercial printers.

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Introducing: LexJet’s Expanded WallPro by York Line
Posted on by Shellie Terry Posted in Technology & Products
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Introducing: LexJet’s Expanded WallPro by York Line

At LexJet, we keep an eye on emerging trends, and we’ve certainly noticed the buzz that’s been building for digital wallcoverings over the past few years. The ability to pair personalized images or graphics with modern wallcoverings that can be printed, easily installed, repositioned, and removed, is revolutionizing both the décor and wide-format printing industries.

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Posted on by Shellie Terry Posted in News & Trends
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LexJet and York Partner at ISA Sign Expo

ISA LJ

The International Sign Association (ISA) Sign Expo took place last weekend in Las Vegas, and LexJet partnered with York Wallcoverings to man a booth showing off the latest inkjet-printable wallcovering offerings.

ISA’s International Sign Expo draws more than 580 international companies who present their wares to more than 21,000 show attendees every year. This year, LexJet and York featured about 20 substrates. Some of the clear favorites, says Wade Neff, director of digital at York Wallcoverings, were those with gold and silver finishes. He attributes that, in part, to more people with latex printers that can handle those substrates.

“Clearly there were a lot of people with new latex printers,” Neff says. “They’re looking to diversify their offerings beyond the pressure-sensitive product offerings. They’re looking for a variety of colors and finishes – from pearl to silver and gold and reflective mylar.”

The silver and gold surfaces, highlighted in the center image in the LexJet-York booth, was definitely an eye catcher to passersby. And while there was a lot of interest about the wide variety of digital wallcovering options, the attendees were also eager for knowledge, says LexJet’s Carey Masera.

“We ran into all these people with the latest latex printers, but who had a very basic idea of what to do with them,” Masera says. “And they didn’t really know much about wallcoverings: how to sell them and where to sell them.

“We have the opportunity to be in the forefront of all of this. The technology was there, but they don’t know a lot about it. So we can take on the role of educator.”

LexJet is York’s exclusive distributor to the signage industry in the U.S., Neff says. “We’ve worked with LexJet for years as both a vendor and supplier,” he says. “Clearly LexJet is a market leader when it comes to distribution to the signage channel. We really like the growth that LexJet has been on for the last several years. And they’re great guys who are passionate about servicing their customers.”

The LexJet-York partnership helps to expand LexJet’s offerings to its customers, says LexJet’s Vincent Bejar. “York has a much more diverse selection of decorative wall papers, in addition to the bright whites with different textures that are higher-end artistic options,” Bejar says.

To learn more about York’s wallcovering options available through LexJet, call one a print specialist today at 800-453-9538.

Posted on by Regan Dickinson Posted in Technology & Products, Tips & Tricks
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Did You Know? Application Opportunities for Latex Printing

Did you know that you can create high-quality, durable and profitable wall murals, canvas wraps, and trade show and display graphics with HP Latex Printers from LexJet using a variety of inkjet media, including media for aqueous printers?

HP PVC-free Wall Paper from LexJet for LatexHP Latex printers provide the versatility and durability of solvent inkjet printers, yet produce odorless, environmentally-friendly prints.

HP PVC-free Wall Paper, for example, is GREENGUARD Children & Schools Certified, enlarging your potential customer base to include schools, restaurants and other interior environments where VOC emissions are a concern. It’s also very easy to print, install and remove. And, with HP’s WallArt Solution Software, you can design and plan the graphics while easily accounting for obstacles like doors and windows.

For canvas wraps, art and décor, HP Latex Printers offer the versatility to enter this growing and dynamic market? Plus, you can use aqueous canvas inkjet media on the HP Latex Printer to help expand your choices in textures, weaves and finishes.

Canvas for HP Latex PrintersWhen you’re producing canvas gallery wraps, by far the most popular canvas application, you can use LexJet Sunset Stretcher Bars with Fredrix 901SJ Select Matte Canvas for a quick and simple canvas wrap solution. And, if you’re looking for an in-depth primer on canvas production, including coating and finishing canvas, click here to download a free guide.

Trade show, indoor display and banner stand printing is also a snap with an HP Latex Printer. You can tackle virtually any indoor application with a variety of aqueous inkjet media, in addition to a broad range of latex-specific media. Plus, latex printing is ideal for indoor graphics since it’s odorless and emits fewer VOCs than other inks.

Display Printing with HP Latex PrintersAn excellent lay-flat, opaque banner stand material compatible with HP Latex Printers is LexJet 11 Mil Blockout Water-Resistant Polypropylene. If you’re looking for attention-getting, brilliant graphics for pop-up booths, LexJet Clear PreLume HD is an excellent choice. These are just two materials of many from which you can choose to expand your business and your bottom line.

LexJet offers the HP Latex Printer lineup – including the HP Latex 210 61″ Printer, HP Latex 260 61″ Printer and the Latex 280 104″ Printer – as well as a full range of HP and LexJet media compatible with these printers.

If you have any questions about HP Latex Printers and all the applications you can add to your product mix with latex printing, contact a LexJet representative at 800-453-9538.

Posted on by Regan Dickinson Posted in News & Trends
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HP Digital Wall Décor Educational Event at SGIA

HP Wall Decor Event at SGIA

As noted in an earlier post here at the LexJet Blog, if you’re headed to the SGIA Expo in Orlando next week (Oct. 23-25) stop by the LexJet/Fredrix Print Canvas booth (1033) to see the latest products for canvas production and to pick up some great show specials.

Another related event that you should look into while you’re at SGIA is HP’s Digital Wall Décor Event on Wednesday, Oct. 23 from 5:30-7 p.m. at the Rosen Plaza Hotel (near the Orlando Convention Center), Salon 11 and 12. The event is geared toward anyone who wants to increase sales in the growing and dynamic wall décor business.

There’s a lot of opportunity out there in wall décor, and the event will cover the following topics:

  • Trends in digital wall décor
  • Inkjet media, finishing and installation options
  • Using HP Latex technology to build your wallcovering and canvas business
  • Tips from print service providers who have successfully grown their digital décor sales

Space is limited, so click here to register for this event today. If you have any questions about this event or LexJet show specials, contact a LexJet customer specialist at 800-453-9538.