retail signageTag:

Posted on by Liliana Wright Posted in Marketing & Sales, Technology & Products
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Make a Big Impact in the Competitive Wedding Market

Postponed weddings because of COVID are coming back. Today’s wedding boom marks the busiest season in 40 years, according to NPR.

Being prepared for the wedding season gives you a competitive edge that can impact your growth and profit. Posters, banners, and window films meet retail customers’ demands, as they compete in a hot market where 2.5 million couples in the U.S. are expected to tie the knot.

The customer base for the wedding industry is endless, including big box stores, florists, bakers, bridal salons, and many more wedding vendors looking for attention-grabbing signage quickly and efficiently to bring in their customers.

Here are some suggested media choices to help your retail customers stand out to the millions of couples tying the knot:

Posters

  • LexJet Satin Poster Paper 200g – Latex and SUV
  • LexJet 8 Mil Production Satin Photo Paper – Aqueous

Banners

  • LexJet TOUGHcoat™ ThriftyBanner – Aqueous
  • HP 13-oz Prime Gloss Banner – Latex and SUV
  • LexJet TOUGHcoat™ Water-Resistant Polypropylene – Aqueous and Latex

Window Graphics

  • Mactac IMAGin Bfree Window Film – Latex, and SUV
  • LexJet Simple Low Tack White Vinyl – Latex and SUV
  • LexJet Simple Low Tack Clear Vinyl – Latex and SUV
  • LexJet Simple Perforated Vinyl 70/30 – Latex and SUV
  • LexJet Crystal Low-Tack Polyester – Aqueous
  • LexJet Aqueous Perforated Vinyl (70/30) – Aqueous
  • General Formulations 208 White Static Cling – Latex and SUV
  • General Formulations 207 Clear Static Cling – Latex and SUV

To learn more about the opportunities for wedding-related signage, contact a LexJet Customer Specialist at 800-4-LEXJET.

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Visit S-One at GlobalShop @ RetailX in Chicago
Posted on by Shellie Terry Posted in News & Trends
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Visit S-One at GlobalShop @ RetailX in Chicago

For the first time, our parent company, S-One, will feature a booth at GlobalShop @ RetailX later this month in Chicago. Inside the booth, S-One will feature a number of exciting materials, perfect for retail environments.

Because the media you use matters, our team has hand-selected the best materials to bring your vision to life — all of which are available through LexJet. You can trust your most important graphics, signage and visuals to the materials we provide, whether you’re focused on high-impact graphics, color matching or environmentally-friendly media or if you simply need to stay within a strict budget.

Plus, every material we’ll highlight offer an ease-of-use that will make your floor transitions a breeze. When you stop by GlobalShop booth 5063, our team will demonstrate how easy the media is to handle.

Some of the products that will be on display include:

  • HP Backlit Fabric
  • HP Adhesive Vinyl
  • Vescom Gold and Silver Mylar wallcoverings
  • Fredrix Metallic Canvas
  • Fisher Textiles stretch fabrics
  • HP Recycled Satin Canvas
  • ChromaLuxe photo panels
  • UltraFlex Signetics magnetic receptive media

So whether your team is working with aqueous, latex, solvent or dye-sub print technology, there is a solution for you. We look forward to seeing you at GlobalShop @ RetailX later this month. If you have questions about retail signage, please give one of our print experts a call at 800-453-9538.

Fredrix Metallic Pearl & Gold Canvas Now Available at LexJet
Posted on by Shellie Terry Posted in News & Trends
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Fredrix Metallic Pearl & Gold Canvas Now Available at LexJet

We’re excited to announce that the much-anticipated Fredrix Metallic Pearl and Metallic Gold canvases are now available exclusively in the U.S. through LexJet.

These new canvases give photographers and printers all new options for creating glamorous and elegant portraits for engagements, weddings and more, as well as eye-catching retail displays.

Fredrix Metallic Gold Canvas

The shimmering pearlescent finish of Fredrix Metallic Pearl, pictured above, adds a beautiful, ethereal glint that brides and new moms love for their portraits. Fredrix Metallic Gold adds pop to all sorts of displays, especially for artwork and signage in high-end retail environments, and looks especially great with black ink (pictured here).

These new products offer print service providers the ability to create metallic-enhanced canvas wraps, which could only be accomplished previously by using mylar wallcoverings, which are difficult to finish and wrap. The 2-over-1 weave of these Fredrix poly-cotton canvases are easy to wrap around stretcher bars (such as GOframe) and deliver a consistent, subtle texture.

These canvases are compatible with solvent, eco-solvent, latex and UV-curable ink technologies. To learn more ways to put some “wow” into your canvas prints, call a LexJet canvas specialist at 800-453-9538.

Posted on by Shellie Terry Posted in Tips & Tricks
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How EnduraFab™ Can Help You Break Into New Markets

If you’re looking for new revenue streams — and who isn’t? — consider how the latex-compatible EnduraFab™ Textiles product line can help you reach new customers or expand the services you provide to your current clients.

The key to selling printable fabrics to your customers is focusing on the benefits of these products and how their versatility and ease of use can help your customers achieve their project goals. Let’s take a look at some of the benefits your customers will love:

Lightweight and easy to transport: Since they are fabric, EnduraFab™ products are much lighter weight than vinyl and can easily be folded and carried without creases and wrinkles, making it a great option for trade shows or traveling exhibits.

Durability: These 100% polyester warp knit fabrics are specially treated with a proprietary coating that makes them latex-compatible while still maintaining a nice hand feel. With latex technology, the images have great longevity and color reproduction that lasts. These fabrics have also passed wash testing as well under normal wash cycle conditions.

Versatility: EnduraFab™ products can be finished in a number of ways — stitched to create pole pockets, finished with silicone edging for framing or simply trimmed with scissors for short-term signage that doesn’t fray along the edges.

Knowing this, where can you attract new customers? Consider retail shop owners who like the elegant drape of a fabric sign, versus a vinyl banner that looks like it belongs outdoors. EnduraFab™ Frontlit is a great option for soft signage or tableskirts. Also, many retail outlets prefer SEG frames that can be easily swapped out. EnduraFab™ Stretch finished with Keder Tape or a gel edging is so easy to use that any retail staff person could make a sign switch in a matter of minutes.

Think about facilities where fire retardant properties are important, such as schools, malls and healthcare centers. EnduraFab™ Frontlit FR, EnduraFab™ Frontlit Premier FR and EnduraFab™ Stretch FR all meet the flammability standard for NFPA 701, 2015 Edition (Test 1, Small Scale) and require heat set for desired print durability.

SEG-framed EnduraFab™ Frontlit Premier is a great option for modern, clean office or home décor that’s heavier weight and resistant to scratches and scuffs. Check out the video below to watch EnduraFab in action as a dramatic spa décor art piece.

Now: Simple Grip for Windows — 3 Easy-to-Install Options
Posted on by Shellie Terry Posted in News & Trends, Technology & Products
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Now: Simple Grip for Windows — 3 Easy-to-Install Options

Original LexJet Simple Grip

Our award-winning LexJet Simple Grip Backlit film was such a fan favorite that we’ve added two more versions that deliver great window graphic results and are just as easy to install.

Original Simple Grip has a slightly frosted finish that is ideal for high-end retail environments that are enhanced with natural or artificial light — from the front or back — to really make the images pop off the window.

Prepping Simple Grip Clear

LexJet Simple Grip Clear offers a truly transparent film to add a hint of graphics or a dynamic display that allows for some see-through capabilities without perforation holes. Like original Simple Grip, graphics printed on Simple Grip Clear are visible from the inside or outside of the window. Print on the surface of the film to apply on the outside of the window or reverse print to face-mount the graphic from the inside for extra protection.

Printing LexJet Simple Grip White on HP Latex

LexJet Simple Grip White is our third, quick-dry polypropylene option with lay-flat construction that looks great with front lighting. The matte finish adds some opacity and colors and details really pop, especially with added lighting.

Want to see how easy it is to print and install any of the Simple Grip options? Watch this video for step-by-step instructions:

What You Need to Know Now About Digitally Printed Fabric
Posted on by Shellie Terry Posted in Technology & Products, Tips & Tricks
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What You Need to Know Now About Digitally Printed Fabric

It’s nearly impossible to work in the print industry and not have heard about the expanding interest in digital textiles. Although digitally printed fabrics make up only 2% of the entire textile marketing, it’s a fast-growing technology. It’s expected to grow from a $14.2 billion industry in 2016 to a $33.4 billion industry by 2021, according to Keypoint Intelligence.

That’s more than doubling the opportunity in five short years. And it could grow even more, with big players like Amazon and Home Depot both entering the textile game in 2018.

As a print service provider, what does that mean to you? More material options with ever-advancing technology, more solutions to offer to your customers and more ways to grow your business. Here are four key points to know now about digitally printed fabric in the wide-format market.

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