Quick-change Retail Graphics? You’ve Got Options

Retail promotions can change in the blink of an eye, which means you need a quick turnaround for replacement graphics that make an impression. Since the graphics could be applied by anybody from the summer intern to a pro installer, it’s important that the products are easy to handle and properly protected.

Check out some of these proven applications that offer alternatives for displaying retail images, especially when the project requires speed, protection, easy removal and, of course, high quality:

Clearly, There Are Alternate Ways to Display Images: If you have been looking for new ways to display your graphics, why not turn your posters into instant window graphics? With LexJet CrystalClear-X Removable Adhesive, you can front-mount graphics with bubble-free ease. If your plans change within the first 12 hours of application, you can reposition the graphics up to 10 times. There is no residue left behind, making removal a breeze. LexJet CrystalClear-X Removable Adhesive can be used with images you are already creating on aqueous, latex, solvent or eco-solvent printers.

4 Ways to Step Up Your Floor Graphics

Floor graphics aren’t just for retail anymore. They provide an easy way to create ambiance for special events, turn bland walkways into brilliant displays, and even provide directional signage in the most unusual places. Here are a few examples from customers who have stepped outside the point-of-purchase box:

Wicked-cool Décor: Mark Hawkins of Mark Hawkins Photography took the “Wicked” theme of a recent fundraiser gala to new heights. Hawkins was tasked with bringing the world of Oz to life, and he turned to LexJet Print-N-Stick Fabric to create graphics such as the iconic Yellow Brick Road, informational signage and what looked to be the poor Wicked Witch squashed by one of the bars. With its versatility, spot-on colors and ease of install and removal, Print-N-Stick was the go-to choice to create fun, customized graphics for the event.

Cheat Sheet: The Scoop on Our ISA Sign Expo Booth

Our ISA Sign Expo booth got a lot of buzz last week in Las Vegas. We’ve put together a cheat sheet that shows the innovative ways we used various products to create our Décor, Hospitality & Retail spaces.

On this page, you’ll discover how we maximized our new dye-sublimation solutions in the Blue Stone Grill; wall mural, banner and face-mounting techniques in our Blue Essentials room; and the latest wallcovering and canvas options in our residential space.

Plus, it’s not too late to take advantage of our ISA Show Specials, with discounts up to 30% on some of our newest and hottest products, as well as rebates on printers and equipment. Read about all the show specials on the LexJet blog. Offers valid through April 30, 2017.

Want to learn how you can use these ideas and products to expand your business? Give LexJet a call at 800-453-9538.

LexJet Talks Innovative Textile Printing with Sign & Digital Graphics

Sign & Digital Graphics magazine recently spoke to Jaimie Mask, product specialist at LexJet, about the burgeoning field of printable fabrics. In its January 2017 issue of the magazine, Sign & Digital Graphics highlights this growing industry of textile prints. fabricsGiven the demand for inkjet-printable fabrics, there has been an increasing need for technology that enables any type of digital printer to utilize the fabric.

While this technology is still somewhat new, LexJet offers a self-adhesive printable fabric called LexJet Print-N-Stick Fabric. Versions of this product are compatible with aqueous, latex and solvent printers, and is often used in supermarkets, office buildings and other areas with wall murals. Mask explains the difference between this product and a similar one called Photo Tex.

“The difference between the two is that Photo Tex has more of a wider weave vs. the LexJet Print-N-Stick product having a tighter weave,” she says. “So the tighter weave gives better image quality.”

LexJet Print-N-Stick Fabric wall mural
LexJet Print-N-Stick Fabric wall mural

Mask goes on to explain that there are markets for both products, especially architecturally. This shift to fabrics is in part due to its durability. The advances in technology have improved the scratch and flame resistance, allowing them to be used in a variety of environments.

“This technology allows the ink to adhere with the fabric material, and you don’t have a scratching issue at all. You can fold and do everything you do with dye sub fabric,” says Mask, who considers these advances in technology to be “game changers” for many LexJet clients.

To read more on this exciting new technology, see the article in the January 2017 edition of Sign & Digital Graphics magazine.

Video Tip: Install Floor Graphics Using the Hinge Method

Floor graphics are becoming more popular in retail spaces, with new products that make installation as easy as 1, 2, 3: print, peel and stick.

In the video above, we demonstrate an easy hinge method to keep the graphic in place while you apply it to the floor. All you’ll need is your printed graphic, painters tape, a squeegee and a pair of scissors.

To install the graphic, simply:

  • place the graphic where you want it
  • create a hinge in the center of the graphic
  • peel the liner away from the top hinge and trim it off
  • squeegee the exposed adhesive from the center out
  • remove hinge and repeat those steps on the bottom half of the graphic

LexJet offers a variety of products that work with this quick and easy method. They include:

LexJet Print-N-Stick Fabric: Photographic image quality with high ink saturation

LexJet Solvent Print-N-Stick Fabric: Smoother weave with satin sheen for photographic detail

panoRama Walk & Wall: Slip-resistant certified without a laminate

LexJet Simple Indoor FloorAd: Durable solution that can withstand heavy floor traffic

LexJet Extreme AquaVinyl w/PSA: Long-lasting, waterproof with permanent adhesive

Photo Tex PSA Fabric – Aqueous: Won’t rip, wrinkle or shrink

Photo Tex PSA Fabric – Solvent: Great for windows and walls, too

Solvent Print-N-Stick Works Retail: Now at a Lower Price

One of LexJet’s most versatile products, Solvent Print-N-Stick Fabric, compatible with solvent, eco-solvent and latex printers, is the go-to, easy-install product for a wide variety of applications, including window graphics, wall murals, decals, signage, floor graphics, tabletops, furniture and more.

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LexJet Print-N-Stick used as a cooler wrap -- an easy-install alternative to vinyl.
LexJet Print-N-Stick used as a cooler wrap.

This self-adhesive fabric is a cinch to use, and a great alternative to vinyl, thanks to its high opacity, ease of use, smooth satin finish and excellent image reproduction. Plus, it’s more dimensionally stable than vinyl, so it won’t expand or shrink in the elements the way a cast vinyl might.

This product wins in retail applications, such as the window graphics, pictured above, and cooler wrap, pictured at right, as used by Whole Foods Market in Honolulu, HI.

“Print-N-Stick is amazing,” says Andrea Calhoun, Whole Foods store graphic artist. “It’s easy to install, if you oops, you can pull off and move, and you do not laminate it. Anyplace you may use vinyl but don’t want super permanent, you can use it. It’s also good for seasonal stickers on glass … think: easy to move around clings … if you don’t want to do cut vinyl.”

New Pricing

Beginning in September, LexJet Solvent Print-N-Stick is now as low as $0.74 per square foot. That’s a 12% price reduction!  Call your LexJet representative at 800-453-9538 to learn more about how this versatile product can help you grow your business.

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