Survey Shows Why Photographers with Inkjet Printers Outsource Some Printing

Although pro-model inkjet printers are extremely versatile and can be used to produce many different types of photographs, promotional materials, and specialty products, about 30% of photographers who own pro-model inkjet printers continue to outsource some of their inkjet printing. This was one of the findings of an in-depth survey that I.T. Strategies conducted in May of 2010. More than 1,100 photographer-survey participants responded to the question: “Do you outsource inkjet printing?”

When asked about the volume of work they outsourced, 58% of respondents indicated they outsourced 10% or less of their total printing. Only 12% said they outsourced more than 50% of their printing work.