A Wicked Good Time for a Really Great Cause

“Everyone deserves the chance to fly” is a famous quote from the Broadway show “Wicked,” but it’s also a guiding principal for CASA (Court Appointed Special Advocates) of Brown County, Wis., which trains volunteer advocates to be the voice of abused and neglected children in courtrooms.

wicked witchCASA’s goal is to help these children find safe, permanent homes, spend less time in foster care … and have a future that soars.

Mark Hawkins of Mark Hawkins Photography was tapped as this year’s CASA’s annual fundraiser, CASA Presents, with a “Wicked” theme. He took photos of all of the witch characters in full makeup, which were to be used for fundraising. He also offered the use of his Canon imagePROGRAF iPF 8400 44-inch printer for various event needs.

Versatile & Easy: LexJet Print-N-Stick Fabric Is a Customer Favorite

When we bring a new product to market, our dream is that our customers will love it and find lots of ways to grow their business with it. But when we launched LexJet Print-N-Stick Fabric in August 2013 and LexJet Solvent Print-N-Stick Fabric last year, we had no idea just how popular they would become and how creative our customers could be.

Our two versions of LexJet Print-N-Stick allow printers to use aqueous, latex, solvent or eco-solvent inks to create vivid graphics on a tightly woven, bright white, water-resistant satin cloth that has the perfect adhesive that can easily be applied, repositioned and removed without leaving any residue behind.

Intro to Décor Printing: You Already Have What You Need to Begin

Today, we’re kicking off a blog series on how on-demand printers and anyone offering wide-format printing services can jump into an exciting new market within the industry: Décor printing.

Chances are you’ve heard about the booming customizable décor printing opportunities in our industry. With the advances in substrates and printer technology, offering your customers more ways to create one-of-a-kind projects for residential or commercial spaces has become more accessible than ever.

It’s also likely your customers are starting to make requests for projects like wall murals, canvas wraps, floor graphics, customized window screens and even lampshades. In other words, if you can print it, they can decorate with it!

BOGO: Buy One Roll, Get One Roll of New LexJet Media* 50% Off

Just in time for the 50th anniversary of the big game: We’ve got a BOGO 50% off deal for you:

Call in this Thursday or Friday and buy 1 roll of LexJet-branded media and we’ll give you 50% off a new roll of LexJet media*. Here are a few winning products to consider:

The MVP: LexJet 8 Mil Production Satin Photo Paper (Aqueous)

The Pro-Bowler: LexJet Print-N-Stick Fabric (Aqueous, Latex)

Rookie of the Year: LexJet Sunset Reserve Gloss Canvas (Aqueous)

The Extra Point: LexJet Simple Low-Tack Clear Vinyl (Latex, Solvent, UV Curable)

Offer valid Thursday and Friday, Feb. 4-5, 2016, 8 a.m. to 8 p.m. EST. To order, call us at 800-453-9538.

*Discounted roll must be a LexJet media you’ve never purchased before. One roll per customer. Call-in orders only. While supplies last.

Adding Some “Pow” to the Party

When the marketing team at Margaritaville Resort Casino in Bossier City, LA, decided on a comic book theme for it’s 2016 New Year’s Eve party, they knew they were going to really give it some pow … and boom … and zing to make it all come together. So the creatives got to work.

IMG_9303“We have a graphic designer, and we gave him the gist of what we were going for,” says Christy Wood, Margaritaville’s advertising and publicity manager. “And then we let him run with it.”

The clever execution of the theme included caricatures of the casino directors and hosts turned into super heroes, villains and cartoon characters, event signage on walls, doors and floors, and tons of starbursts applied all around the 30,000 square-foot casino.

How to Choose the Right Media for Your Event Graphics

Whether it’s the big game, a weekend sale or a high school reunion, signage for your event is a vital form of advertising to get people in the door. You’ve got lots of options: posters, window graphics and banners, to name a few.

Each of those serve a different purpose, and choosing the right media to use can be tricky — do you need something to display outdoors that will promote your event for several weeks in advance, or do you need a banner on the day of the event that stands up to windy skies?

Take a look at the video above to learn answers to these questions and many more tips and tricks to choosing the most effective media for your needs.

Call a LexJet print specialist at 800-453-9538 for help choosing and purchasing event media.