MadMen Creative Gets Crafty with Latex Printing

Lafayette, Ind.-based MadMen Creative was the first print service provider in Indiana to operate latex printing technology. “We started with the L25500, then moved to the L26500 and now we have a Latex 365,” says production manager, Javin Rusco.

Working with each incarnation of latex printer has given Rusco the ability to experiment with different types of media that are not typically considered “printable.”

“I’ve worked with an etched glass non-printable product that, because it’s meant to be used as cut vinyl, works well with HP latex print and cut,” he says.

With 25 years of printing experience, Rusco understands that some products will take more effort to create a printable surface.

Rusco wanted to try something new for a car wrap, so he chose a metallic gold cut vinyl and printed black graphics onto the gold, leaving the final image with gold highlights.

“I used a non-printable wrap vinyl, but I had to really clean it,” he says. “I used a 90% isopropyl alcohol solution to remove the surface contaminates to print on it, but it worked. Since latex ink isn’t 100% opaque, there was an ‘under glow’ to the [printed] image when the sun hit it.”

While his techniques aren’t for the everyday, faint-of-heart print operator, Rusco and the MadMen team pride themselves in developing out-of-the-box creative solutions for their customer requests.

“We’ve done a lot of this kind of work for customers and often, they’ve never even heard of printing on etched glass or gold vinyl, until we recommend it to them,” he says.

Printing on cut media with latex is an experimental process since there are no set profiles or settings. As with any new media, LexJet recommends reaching out to the manufacturer for optimal print conditions, or chat with a LexJet pro for guidance. Call us at 800-453-9538 to learn how to expand your latex printing capabilities.

These Printer Deals Expire Dec. 31 — Don’t Miss Out on Big Savings

The year is coming to an end and so are these printer specials! Don’t miss out on these promos – as well as potential tax savings – ending on Dec. 31, 2017:

Canon Instant Rebates: 

Zero % Financing: Canon is offering 0% financing on imagePROGRAF printers through Dec. 31, 2017

News You Can Use from Our Printer Partners: Canon, Epson & HP

We know you rely on us to keep you up-to-date with what’s going on in the industry, so over the past few weeks we’ve collected some exciting news from our partners at Canon, Epson and HP in regards to new printers, helpful software to make production easier and award-winning technology.

Canon imagePROGRAF TX-Series

New Canon Printer Designed for CAD/Engineering: The all-new Canon imagePROGRAF TX-Series pairs the exacting standards of high-end photo printers with high-speed production for super-fast, intricately detailed output. It’s also a money-saver with 5-color ink tanks available in 700 ml, 330 ml or 160 ml. It’s compatible with low-cost LED paper and makes production easier with an automatic media loading system that’s super simple and unlike other wide-format printers on the market. This game-changing printer will be available in November. Also, be sure to ask about 0% financing available on all Canon imagePROGRAF printers.

Epson SureColor S80600

Epson S-Series Receives High Accolades: Each model of the Epson SureColor S-Series solvent printers received a Pick Award from the Buyers Lab (BLI), an independent evaluator of document imaging software, hardware and services. The Epson SureColor S40600 was named Outstanding Entry Level CMYK 54″/64″ Eco-solvent/Latex Device. The Epson SureColor S60600 was awarded Outstanding High Production CMYK 54″/64″ Eco-solvent/Latex Device, and the Epson SureColor S80600 received the award for Outstanding Gamut Expansion 54″/64″ Eco-solvent/Latex Device. “These awards give special recognition to manufacturers and products that perform above their peers in our exhaustive lab tests, and all three S-Series models did extremely well in our tests – providing accuracy that any color-critical print shop would appreciate,” said David Sweetnam, director of research and lab services, EMEA/Asia, Keypoint Intelligence. Through the end of 2017, Epson is offering the largest discount ever on these machines. Call us for more details.

HP Latex 115 Print & Cut Bundle

HP Expands Print-N-Cut Portfolio & Support Solutions: The HP Latex Print & Cut bundles have sparked a lot of interest among printers who want to expand into printing stickers, decals, labels and more, with ease of use and minimal equipment footprint. The HP Latex 315 and 335 Print & Cut Bundles are geared to high-volume shops. HP has recently released the HP Latex 115 Print & Cut Bundle as an entry-level option, as well. To support these new machines, HP Signage Suite now has easy-to-design applications for Print & Cut as well as tools to help manage production. If you attend a qualifying event, you can save big on a bundle. Watch the video below for details on HP Signage Suite, and give us a call at 800-453-9538 to learn more.

Save More on a New Printer by Attending a Webinar

Purchasing a new printer is a serious investment, which is why we’ve teamed up with pros from HP and Epson to bring you educational webinars on the newest printer technology. To get the latest information and make an informed decision, register today to reserve your spot. When you attend a webinar, you’ll get additional savings on your printer purchase.

HP Latex Webinar: Join us for a webinar on HP’s Latex printer technology on Oct. 24, 11 a.m. ET. When you attend this webinar, you’ll save $1,000 on an HP Latex 315 Print & Cut Bundle or HP Latex 335 Print & Cut Bundle, $3,000 on an HP Latex 560 or HP Latex 570. SIGN UP NOW

Epson S-Series Webinar: Join us Oct. 26 at 2 p.m. ET to learn the latest about Epson’s state-of-the-art solvent printing technology. Attend this webinar and receive Event Rebate of $2,000 on an Epson SureColor S60600, or Epson SureColor S80600. SIGN UP NOW

HP Latex Webinar: Learn the Latest with LexJet

If you’ve been considering adding latex technology to your operation, join us for this hour-long webinar to discover why HP Latex is the complete solution. Join HP’s John Stevens for this webinar, hosted by LexJet, to learn the very latest about HP’s Latex printer technology.

WHEN: Thursday, May 25, 11 a.m. EST

You’ll discover everything you need to know about bringing latex technology in-house to take your business to the next level with more diverse and versatile offerings for your customers. John will also discuss the all new HP Latex Print and Cut Solution, coming to market June 5.

This webinar will be jam-packed with information, and John will be available to answer your questions at the end of the presentation.

After attending this webinar, you’ll receive a Letter of Intent (LOI) for a discount on a printer purchase before June 30, 2017:

SIGN UP NOW