LexJet brandUP: Boosting the Bit of Hope Ranch Image

Suzanne Park spends her time at Bit of Hope Ranch rescuing horses and training kids how to care for the animals and work the ranch. While she certainly knows the value of branding, logos and marketing items, it’s easy to see how these things aren’t necessarily at the top of her list.

Bit of Hope Ranch is a non-profit organization in Englewood, Fla., that rescues and rehabilitates horses from a variety of backgrounds and offers them for adoption. They offer low-cost riding programs, school visits and more while offering kids the chance to gain volunteer hours by working with the horses and learning respect and responsibility. The group often attends community and horsing events to raise awareness about their program20150907_113639.