Free August Webinars from X-Rite Include Portrait Pro Brian Smith

X-Rite Photo Marketing announces its schedule of free August 2012 Webinars that have been developed to address specific color management topics and are designed to appeal to both professional and serious amateur photographers.

Portrait photography by Brian Smith“X-Rite’s August webinars are all about portraiture,” says Mark Rezzonico, vice president, X-Rite Photo Marketing. “From acclaimed celebrity portrait photographer Brian Smith teaching the importance of setting a mood to professional photographer Joe Brady sharing his secrets to adding beauty to portraits with creative Photoshop techniques, portrait photographers of all levels will surely learn a lot by attending both of these informative webinars.”

Tuesday, Aug. 21, 11 a.m. and 1 p.m. ET, Enhancements for Creating Beautiful Portraits with Photoshop 6: Photographer and educator Joe Brady will guide attendees step-by-step through techniques that will add shape, beauty and polish to portrait photographs using Adobe Photoshop CS6. During this hour-long webinar, Joe will share tips, tools and techniques that can be added to a photographer’s portrait editing toolkit that they can put to use right away.

To register for this webinar at 11 a.m. ET, visit:
To register for this webinar at 1 p.m. ET, visit: 

Wednesday, Aug. 29, 1 p.m. ET, Setting the Mood & Creating the “Look” You Want with Brian Smith: In this special webinar, co-sponsored by X-Rite and Sony, Pulitzer Prize-winning photographer Brian Smith shares lessons he has learned in 30 years of photographing the famous, infamous, and un-famous. Attendees will also get a preview from his new book Secrets of Great Portrait Photography. Brian will show how to create the right look for any shoot whether done “in camera” by choice of lens and lighting or in post-processing. He will explain how the look of an image sets the mood and how to tailor that mood to match each project. Brian will speak about the importance of color management in his workflow to ensure that images in print match the photographer’s vision. See more of Brian’s work at his website: .

To register for this webinar, visit:

For more information an all X-Rite Photo webinars visit the Webinar page found under the Learning section on All webinars are also archived for online viewing any time.

Free Google Analytics Guide for Photographers

PhotoShelter released a new free guide today called Google Analytics for Photographers. The guide provides information on how to know where your traffic is coming from, identify what contents engages visitors most, determine if social media drives traffic to your site, create specific campaigns to track your marketing efforts and more.

Guide to Google Analytics for photographersPerhaps most importantly, the guide will show how to read data and reports provided by Google Analytics, and how to use that information to make better decisions about your online content.

In all, according to PhotoShelter, there are 10 ways included in the guide to improve your photo business using Google Analytics and use the data to make decisions about everything from email campaigns to social media marketing.

Photographers Corey Woodruff, Gerry Walden, Mike Cavaroc and Hunter Harrison are also featured, and how each is using Google Analytics to engage their target audiences and help them decide how and where to spend their time.

For more information and to download the guide, click here.

Guide to Selling Nature Photography and Travel Photography Webinar

PhotoShelter has released a guide called Selling Nature Photography, and will host a webinar with travel photographer Andrew Rowat on how to break into travel photography.

Guide to selling nature photographySelling Nature Photography, created in partnership with Outdoor Photography magazine, explores how successful nature photographers have built their businesses and the secrets to getting the attention of leading buyers.

Other subjects covered in the guide include the four top avenues for selling nature photography, how seasoned nature photographers like Art Wolfe built successful business from scratch, interviews with leading buyers, and more.

To have the free 34-page PDF guide emailed to you, go to PhotoShelter says it won’t sell or distribute your email address, which is protected by “really mean 8th grade girls.” There it is.

In the live webinar with Andrew Rowat on Wednesday, July 25, from 4-5 p.m. ET, PhotoShelter chairman Allen Murabayashi will talk with Rowat about the challenges travel photographers face in an increasingly competitive industry.

Rowat – who was named one of PDN’s 30 photographers to watch and whose work has appeared in Conde Naste Traveler, Travel + Leisure, The New Yorker and Vanity Fair among others – will help uncover ways to make it in the travel industry by answering the following questions and more:

  • What can you do to get the attention of photo editors without a previous connection or referral?
  • How do you negotiate contracts that initially seem like an unfair deal?
  • Is it possible to continue working on personal projects, and even get photo buyers to pick them up?
  • What are the copyright issues in travel photography?

To register for the free webinar, click here.

Upcoming Landscape Photography Webinars from X-Rite

X-Rite Photo Marketing announces its schedule of July 2012 Webinars that have been developed for photographers to gain new confidence and learn quick, easy and powerful ways to enhance Free webinar on landscape photographytheir color workflow and improve their landscape photography. Webinar attendees will also have the opportunity to ask questions of the live trainers.

Tuesday, July 24, 11 a.m. and 1 p.m. ET
Landscape Image Edits and Enhancements in Lightroom 4:
Adobe’s new Lightroom 4 offers new options for editing and output that make this a must-have upgrade for Lightroom users. In this free webinar, Professional Photographer Joe Brady will explore both basic and advanced image editing techniques in this new update. During this session, he’ll focus on the new editing capabilities offered in this upgrade. (In future sessions, Joe Brady will explore the new modules and Lightroom file organization.)

One of the new additions to Lightroom 4 is its ability to soft-proof. Now users can choose their printer profile and see what effects it will have on the printed image. This makes monitor profiling and accurate printer profiles an important feature of Lightroom 4’s workflow.

Topics that will be covered include:

  • Why monitor color is important for Lightroom 4
  •  Image edits and batch processing including
  • Global image edits
  • Local color and light adjustments with Lightroom 4’s new options
  • Retouching
  • Composition
  • Image sharpening, noise reduction and lens profiles
  • Preparing files for lab printing

To register for this webinar at 11 a.m. ET, visit:, and to register for this webinar at 1 p.m. ET, visit:

Tuesday, July 31, 11 a.m. and 1 p.m. ET
Edit & Enhance Landscape Images in Photoshop:
During this hour-long webinar featuring professional photographer Joe Brady, attendees will learn how to enhance landscape images using Adobe Photoshop. In this free webinar Joe Brady will share some of his favorite techniques and processes to bring out the beauty in landscape photography.

There are times when photographing landscapes when the conditions just don’t seem to want to cooperate. During this session, Joe will share his workflow, decision-making process and enhancement techniques to bring life into image files that don’t match the beauty and spirit of the scene the way the photographer remembered it.
Following a short discussion about workstation color and calibration, Joe will show attendees step-by-step Photoshop edits that they can put to work right away to bring life and drama back into their landscape images.

Topics that will be covered include:

  • Monitor color for consistent results
  • Image edits from minor to major
  • Using Adobe Camera RAW – even with JPEGs
  • Exposure, contrast and light shaping
  • Global and local color adjustments
  • Compositing new skies
  • Composition
  • Removing unwanted elements from an image
  • Image sharpening options
  • Preparing files for lab printing

To register for this webinar at 11 a.m. ET, visit:, and to register for this webinar at 1 p.m. ET, visit:

For more information an all X-Rite Photo webinars visit the Webinar page found under the Learning section on All webinars are also archived for online viewing any time.

Free Webinar Details Multimedia Video Project with Corey Rich

Photography and videography webinarPro photographer and videographer Corey Rich of Corey Rich Productions will be featured in a free live webinar hosted by PhotoShelter next Tuesday, June 26, 4-5 p.m. ET, entitled The Anatomy of a Multimedia Video Project.

Rich will speak with PhotoShelter co-founder Grover Sanschagrin and dissect one of Corey’s recent video productions from start to finish. The pair will also discuss how photographers can make the transition to motion and tell a complete story with video.

As the commercial and advertising worlds have largely turned to multimedia, Corey has been there to provide them with compelling video. Whether it’s Nike, The North Face, Apple, or any other client, he uses his passion for photography and storytelling to create truly striking visuals.

PhotoShelter says this is a unique opportunity to get Corey’s behind-the-scenes stories and see how one of the top photographers creates a lasting impression with one minute of video. Watch the TV commercial Corey recently shot for the State of New Mexico in the video embedded below (or click on the link to go to the Vimeo-hosted video). This is the video that Corey and Grover will discuss frame-by-frame. There will be no video shown during the live event, so it’s suggested that you watch the video beforehand.

Click here to register for the Webinar.

New Mexico – True: Manifesto from Corey Rich on Vimeo.

X-Rite Announces June Slate of Color Management Webinars

X-Rite Photo Marketing announced its schedule of June 2012 webinars developed to address specific color management topics and designed to appeal to both professional and serious amateur photographers. Webinar attendees will also have the opportunity to ask questions to the live trainers. The webinars kick off this Thursday, June 7. Here’s the scoop…

Color management webinarsThursday, June 7, 11 a.m. and 1 p.m. ET, Beyond Monitor Calibration – Get Prints That Match Your Display!: Perfect for wedding, portrait and landscape photographers, as well as photo lab professionals and photo enthusiasts doing their own printing, this webinar, featuring the award-winning X-Rite ColorMunki Photo, will teach attendees how to put a color-managed workflow in place from image capture through printer output, including creating custom profiles and learning how to use them correctly to produce prints that match a display every time.

Topics that will be covered include:

  • Monitor to print matching (calibration and profiling)
  • Obtaining consistent color in camera
  • Benefits of creating and using custom printer profiles
  • Soft-proofing in Adobe Photoshop
  • Applying printer profiles in Photoshop
  • Digital projector profiling

To register for this webinar, visit:

Thursday, June 14, 3 p.m. ET, Get to Know X-Rite, Wacom, and OnOne Software Webinar – Part II: This webinar is Part 2 of last month’s gear head webinar co-sponsored by X-Rite, Wacom and onOne. In this webinar X-Rite’s Brenda Hipsher will talk about some of the amazing advanced features in i1Profiler software for i1Display Pro and briefly talk about the enhancements to the new i1Pro 2 spectrophotometer. There will also be a brief look at the ColorChecker Passport as the webinar moves a bit more in-depth into X-Rite color management solutions for digital photographers and filmmakers. In an expanded review of the Intuos5 pen tablet, Wes Maggio and Joe Sliger of Wacom will share some tips for increasing productivity by customizing tablets for use in popular image editing apps, which apply to Cintiq users as well, Additionally, they’ll demonstrate the practical application of these tips in a creative workflow. Brian Matiash will finish things off by sharing how he uses the X-Rite ColorChecker Passport in the field, along with how he customizes his Wacom Intuos5 Tablet and onOne Software’s Perfect Photo Suite 6.1 to give him the most effective imaging workflow both behind the camera and in front of the computer.

To register for this webinar, visit:

Wednesday, June 20, 1 p.m. ET, The New i1Photo Pro 2 | A New Standard for Color Management: Join X-Rite for an in depth look at the new i1Pro 2 spectrophotometer and the three new professional solutions, including the i1Photo Pro 2, featuring this new hardware device. This webinar will discuss how and why the new device is different and what makes it a more accurate instrument. Also discussed will be the new hardware/software configurations available to give photographers the most advanced options for color management in digital photography. Attendees will learn about upgrade options, new software features, and more.

To register for this webinar, visit:

For more information an all X-Rite Photo webinars visit the Webinar page found under the Learning section on All webinars are also archived for online viewing any time.