Post-COVID-19 Prep: Optimize Your Inventory During Downtime

We’ve heard from some print shops that activity may be slowing down in some areas, so we put together some ideas of how you can use your downtime wisely. We all know that storage room inventory can get backed up, so now’s a great time to figure out what you’re using, what’s collecting dust and maybe identify some new, multiuse products that can save you both space and money plus you can earn up to 4X Edge Rewards.

“A good exercise is to put a list together of products you buy regularly and reach out to your vendor and let them know this is what I use regularly,” says LexJet sales rep, Ramiro Torrez. “And ask: Do you have something that is comparable at a better price point?”

Torrez worked with a customer who was buying 25 different products and he made recommendations to whittle the list down to 12 more versatile items. In some cases, the customer saved when buying more of the streamlined list.

“We saved her about $1,200 if she’d replenished one of everything in her old inventory,” he says. “Plus, when you buy in bulk, you’re going to get a better price for it.”

Next, we identified several applications that can be covered by one super-versatile product. Learn more about these products and stock up, so you’re a step ahead when it’s time to ramp up production once again:

VINYL: If you are stocking up on different products for self-adhesive window, signage and car decal graphics, HP Prime Matte Air GP is a one-size-fits-all option. Additionally, HP Optimal Gloss Air GRP can work across the board for wall graphics, corrugated plastic, windows and can even be mounted to Styrofoam.

SIGNAGE FILM: Another super versatile option for signage is LexJet’s Production Display Film, which can stand in for grommeted banners, retractable banner stands, and hanging signage, thanks to its lay-flat characteristics. It’s a cost-effective solution for indoor or short-term outdoor graphics, which is also available in a Solvent version.

POSTER PAPER: If you’re looking for a poster paper that works well outdoors and also doubles as a photo paper with good resolution, check out LexJet Satin Poster Paper 200g. At $0.12 per square foot, it’s a highly cost-effective, PVC-free option that delivers richly detailed, water-resistant prints.

FABRIC: When events start back up, you’ll want to have a fabric on hand that can work on a variety of applications. EnduraFab Frontlit is a 100% polyester knit fabric for Latex users that’s appropriate for lightweight and elegant table skirts, backdrops, step-and-repeats and flags. For aqueous printers, try LexJet Water-Resistant Satin Cloth for a multitude of applications.

MULTI-PURPOSE: One of the most exciting product launches in recent years is LexJet FlexTek. This non-woven technical fabric is a winner thanks to its highly functional and versatile characteristics. It’s recyclable and PVC-free, making it an environmental win, too. FlexTek can be wrapped around stretcher bars to create canvas wraps (as an alternative to polyester canvas) or used for posters, banners or even hanging signage. It’s also available in a Solvent version, and both versions offer long shelf life.

For more ideas for versatile products and good-better-best options for your application, call a LexJet print specialist at 800-453-9538.

Color, Fabrics & Customization Lead the Trends at RetailX

Our teammates at our parent company, S-One, made their debut at GlobalShop @ RetailX in Chicago last month, showcasing media options hand-selected for retail environments.

Fabrics were a huge trend all throughout the show, and S-One highlighted some tried-and-true favorites as well as brand-new to the market options.

“Fabric was everywhere, and it’s always going to continue to trend,” says sales rep Matt Radauscher. “The guys who don’t have dye-sub yet were happy to hear they had options to print fabrics on latex.”

Our team showcased HP Durable Backlit Fabric, a lightweight option suitable for SEG frames that’s latex-compatible. We also brought the brand-new adhesive fabric, Squid, which generated a ton of buzz. The fabric’s fibers are finished on one side with a special adhesive that is designed for windows. Squid can be printed or used alone to create privacy, block out the sun’s rays and/or display brand messaging. It’s an elegant solution for high-end retail and corporate environments. Stay tuned for more info to come soon!

Throughout the show floor, we were excited to see some emerging trends, most of which played around with dynamic color and customization. SuperColor Digital featured printable blackout fabrics that were enhanced with lighting features that actually changed the colors of the graphics (see photo).

We noticed that many of the exhibits focused on brick-and-mortar retail’s current challenge: competing with ecommerce by using dynamic, sometimes over-the-top displays to create a memorable in-store experience.

“When looking at the booth designs, nearly every one of them had some sort of electrical element in the displays themselves,” says S-One Marketing Director Terry Lynn Belzer. “Whether they were blow-up fixtures, floor fixtures or even animal displays with eyes that lit up. There was also a lot of focus on tactile experiences throughout the show.”

There was even an “Instagrammable” moment with a Game of Thrones-inspired display with a giant throne and sword that was a photo opp just waiting to happen.

Colorful, hyper-customized walls, windows, floors and even ceilings showcased the power of print throughout the exhibits at GlobalShop @ RetailX. To get a closer look at the materials that S-One showcased, please visit our RetailX page for product info or give one of our retail specialists a call at 800-453-9538.

What You Need to Know Now About Digitally Printed Fabric

It’s nearly impossible to work in the print industry and not have heard about the expanding interest in digital textiles. Although digitally printed fabrics make up only 2% of the entire textile marketing, it’s a fast-growing technology. It’s expected to grow from a $14.2 billion industry in 2016 to a $33.4 billion industry by 2021, according to Keypoint Intelligence.

That’s more than doubling the opportunity in five short years. And it could grow even more, with big players like Amazon and Home Depot both entering the textile game in 2018.

As a print service provider, what does that mean to you? More material options with ever-advancing technology, more solutions to offer to your customers and more ways to grow your business. Here are four key points to know now about digitally printed fabric in the wide-format market.