Last Call: Epson GS6000 $4,000 Instant Rebate Ends Nov. 30

Take advantage of the $4,000 instant rebate on the Epson GS600 while it lasts through the end of November.

As the headline above states, November is the last month to take advantage of a $4,000 instant rebate on the Epson GS6000. This is an excellent opportunity to boost productivity and build business with Epson’s best-in-class high-quality solvent printer, especially given the extension of the Section 179 capital equipment tax incentives.

High Five: Profiting from Large-Format Printing

UPS Store owner Don DeSmet says that large-format printing gives his store access to additional markets and a larger potential customer base.

“Large-format printing is not a supplement to our business; it’s a necessity,” says Kyle Yeager, owner of two UPS Stores in the Atlanta area. “It’s a major part of our product line, and a piece of our business that we use to define and separate ourselves from most of our competition.”

Yeager’s UPS Store has something in common with photo studios and other types of franchise businesses, namely a built-in market ready and willing to buy large-format prints. Yeager’s stores have been printing banners, canvas wraps for photo enlargements and other display graphics on their 44”-wide Canon printers for almost four years.

“Banners are easiest for the consumers to understand and see the true value in, because banners are a focused product for anyone from small businesses to even residential clients,” says Yeager. “We print a lot of graduation banners during the high-school graduation season, and throughout the year we print banners for businesses and organizations that are having a grand opening, a product special or a special event… The possibilities are endless.”

Yeager has set aside a space along the wall for samples and signage product suggestions that works as a silent salesman to spark ideas with customers who walk in the store. Plus, Yeager’s outside sales reps are actively selling both stores’ large-format output.

“LexJet has been a tremendous help recommending materials for specific jobs. If I tell them the type of job I’m working on, they’ll tell me the best media to use, whether it needs to be indoor or outdoor, if it’s a high-impact poster or a volume job, or whatever the case may be,” says Yeager.

Big Photos

Allen and Autumn Thomsen, owners of Thomsen Photography in Eagleville, Mo., have had a similar experience. They added a 44”-wide Canon printer this past summer and found that the large-format printer not only added profit but also cut down on outsourcing costs.

Photography Pro Kent Foster Converts Images into Permanent Wallcoverings

Photo courtesy of Kent Foster at Fostergraphs.com

When visitors enter the production room at Fostergraphs in Decorah, Iowa, they get the distinct impression that they aren’t in Iowa anymore. The overall effect is “Wow!”

That’s because company owner/professional photographer Kent Foster has converted two images he originally shot for stock photography into visually dramatic wallcoverings. He printed the wallcoverings himself using LexJet’s new inkjet-printable WallPro SUV wallcovering material on his 64-in. Epson Stylus Pro GS6000 low-solvent printer.

Foster plans to use his imaging expertise and 64-in. printing equipment to help other photographers and artists convert their images into new types of products, such as murals and wallcoverings.  For commercial and residential customers, he is offering a concept-to-completion service in which he will shoot whatever image a client might envision. Then, to ensure the utmost quality of the photo mural, Foster will oversee all of the image processing, printing, and installation.

A Simple Way to Produce Durable, Kid-Friendly Wall Murals

Here’s a great example of how a LexJet customer is using Simple Flo wrap adhesive vinyl for a project other than vehicle wraps.

The Hawaii Children’s Discovery Center in Honolulu is a warm and friendly museum with hands-on instructional exhibits for children of all ages.  So when designers of a new facility at the center wanted to enliven the walls with bright, kid-friendly murals, it’s only natural that they would want materials that not only deliver ultra-vibrant colors but also extra durability and easy cleaning.

That’s why Pro Digital LLC of Honolulu, Hawaii is using LexJet Simple Flo wrap vinyl with a luster laminating film to create the murals.  Simple Flo wrap provides the opacity needed to prevent unsightly seams with overlapping panels. The repositionable adhesive on Simple Flo supports easy installation. Air-egress channels in the adhesive help prevent air bubbles and wrinkles.

Although the 2.4-mil Simple Flo wrap vinyl doesn’t disguise underlying imperfections in the wall surface as well as a WallPro textured wallcovering material would have, Pro Digital’s Bradley Igawa reports that the client is very pleased with how the installed mural looks.