Have You Joined the Digital Wallcovering Movement Yet?

According to market reports, digitally printable wallcovering is on the rise — in a massive way! Why? Because we’re able to offer high-performing wallcovering material to answer the call for more personalization and customization that we’re seeing in nearly every print application in the wide-format sector.

Source: Vescom Wallcovering

We also learned that residential use of digitally printed wallcovering makes up about 75% of the demand, so when you’re printing a canvas for your customer, why not pitch a wallcovering, too, for a full room application, wall mural or accent wall? Click on the infographic to see just how much of an impact digital wallcovering is making today.

When it comes to high-end finishes and consistent printability, we turn to the experts at Vescom, the world’s largest wallcovering manufacturing company. Here are five reasons why:

  1. Unique Textures – Vescom offers a number of finishes to add to the customized offering you present to your customers. Textures like award-winning Metallic Sand, Pearl Linen with its satin sheen, rich and unique Leather and super-soft Felt will enhance any room design, from casually modern to traditionally formal.
  2. Standard Top Coating – A common problem, plasticizer migration, is caused by chemical reactions in the vinyl that print inconsistencies and color changes. The competition has only one coating on their media, making it more susceptible to these occurrences. Vescom features a second coating standard on the entire portfolio.
  3. Pre-shrinking – Most wallcoverings are stretched before being applied to the backing to maximize product yields, this causes an unstable product that can curl or shrink causing printhead strikes or inconsistent panel lengths. Vescom pre-shrinks its material before attaching it to the backing creating a stable product with no curling.
  4. Sustainable – Vinyl wallcovering emits VOC over the course of its lifetime. Vescom wallcovering is a phthalate-free substrate and meets EPA requirements for low-VOC emitting products and is Class A fire-resistant.
  5. Made in the USA – Domestic manufacturing has a huge impact on communities and the economy. Vescom operates around the world and has manufacturing facilities in Europe and in the USA!

To find out more, call a LexJet wallcovering specialist at 800-453-9538.

Create a Faux Effect Wall Paper with LexJet Premium WallPro™

We love it when multiple market trends converge — and especially when we can help make them come to life. One recent industrial décor trend, the use of natural materials in interiors such as brick, steel, leather and wood, will continue in 2018 and beyond according to a recent article in House Beautiful Magazine.

Achieving that look by installing new tile or stripping back a wall to brick is messy and expensive. That’s why designers and DIY enthusiasts are turning to faux effect wallpaper. LexJet Premium WallPro™ can be used to digitally print wallcovering with all the style of natural materials in an array of seven realistic looking finishes to complement any design. From wood, to brick or tile, LexJet Premium WallPro™ wallcoverings can create a completely new, realistic texture on walls and may have your customers questioning reality.

Wallcovering printed to look like cork.

We visited Sarasota, Fla., interior retail showroom, Blu Home, where we met owner and interior designer, Chelsea Dunbar, to find out where wallcoverings have been and where they’re going.

Just 10 to 15 years ago, faux painting on walls and columns were all the rage, with painters spending hours creating marble, wood or brick effects with paint. Today, it’s hard for designers to find skilled painters for those jobs. “When the economy crashed, a lot of them left the market,” Dunbar says. Not to worry though, printed wallcoverings are a quick and less-expensive way to “make it look contemporary … and feel high-end,” she says. “Wall paper has gotten so much cooler — and it’s become a replacement for faux painting.”

Digital wallcoverings can make walls look like they’re built from wood.

Digitally printed wallcoverings make the design process faster and easier, too. Print a desired digital file to a richly textured wallcovering vinyl, and apply with traditional wallcovering installation techniques. “This isn’t your grandmother’s wall paper,” Dunbar says. “You can do so much more with it.”

LexJet Premium WallPro™ wallcoverings are a higher grade of vinyl that’s also environmentally cleaner than other products on the market. Suitable for the most sensitive of areas such as healthcare facilities and schools LexJet Premium WallProTM digitally printable wallcovering meet EPA requirements for low-VOC emitting products.

Want more digital décor ideas? Visit LexJet.com/decor.

Dec. 1-31: Save 20% on Your First Vescom Wallcovering Order

For your discerning customers who want high-end, luxurious wallcovering finishes for corporate, healthcare, residential and retail spaces, we’re offering 20% off your first order of any Vescom digital wallcovering finishes throughout the month of December.

Starting Friday, use coupon code VESC20 at checkout, and we’ll take 20% off your first order of Vescom finishes like the soft, lightly textured Vescom Felt, the fine linen emboss of Vescom Tabby, or the SGIA award-winning luster and shine of Vescom Metallic Sand. Visit LexJet.com/Vescom to discover all nine finishes available at LexJet.

All Vescom textures are certified for HP Latex Inks and are considered the “cleanest” vinyl wallcoverings that meet EPA requirements for low-VOC emitting products and are Commercial Grade, Class A Fire Rating, non-phthalate and non-formaldehyde and heavy metal- and antimony-free.

To ensure your get predictable results project after project, Vescom wallcovering is finished with a special top coat that delivers exceptional consistency and a longer shelf life than other PVC wallcoverings on the market. The media is receptive to liquid coating for extra protection, and we recommend Marabu ClearShield Wall Armor.

“Having a product that’s very consistent is a big key for me,” says Mike Speeney of Limitless Walls in King, N.C., who uses Vescom Matte for many customer projects. “The durability is really important so you don’t have ripping or tearing … We try to make sure everything is perfect going out the doors, so when the customer gets it, they go, ‘Wow this is awesome.'”

To learn more about Vescom wallcovering, call a LexJet print specialist at 800-453-9538.

Give Custom Walls Personality with the Right Wallcovering Product

Gone are the days of choosing from a few wallpaper options that may ­– or may not – match your style and personality. Creating custom artwork for your home or office is one of the new trends for wall décor. From kids’ rooms to board rooms, we’ve rounded up a variety of solutions that are tailor-made for you.

Check out some of the ways our customers added personality and life to their wall mural projects:

Wall Murals That Go with the Flo: If you are doing a project that will be displayed for a few months or several years, LexJet Simple Flo Wrap Vinyl, with its air-egress liner and repositionable adhesive, makes installation a breeze. When John Toth from Triad Creative Group was tasked with bringing the past to the present, he opted for Simple Flo – laminated with LexJet Simple Flo Wrap Gloss UV Laminate (2.4 Mil). For this project, some of the murals were displayed on different substrates, including primed MDF and Sintra, while others were applied directly to the display walls. Toth knew that the applications would be bubble-free due to the air-egress liner and that the repositionable adhesive would allow him to fix any misaligned panels during installation. The wide color gamut of the Simple Flo contributed to the authenticity of the project by bringing out subtle nuances in the historical images.

Vescom Digital Media: Wallcovering Line Now Available at LexJet

For busy print service providers, media consistency is key. And that couldn’t be truer when it comes to printable wallcovering. The print runs are large, and décor-level quality is highly scrutinized. At LexJet, we’re excited to now offer Vescom Digital Media, some of the highest-grade and most environmentally sound PVC vinyls on the market.

A restaurant wall mural printed by Limitless Walls

Early users have been impressed with the production quality and consistency. “Having a product that’s very consistent is a big key for me,” says Mike Speeney of Limitless Walls in King, N.C., which prints up to 40 wall murals a week for commercial clients, designers and architects, and the general public.

“The durability is really important so you don’t have ripping or tearing,” Speeney says. “And, we’ve been using the Vescom Matte because you don’t want a glare with light bouncing back in your face like you would with a gloss finish.”

Webcast: Breaking Into Décor Printing with Trinity Graphic

Like many print service providers, Trinity Graphic, based in Sarasota, Fla., saw the growing opportunity that branching into décor printing offered. Our training expert Michael Clementi sat down with Justin Danner, strategic account manager at Trinity Graphic to learn how the company went about expanding their offerings.

In the webcast below, Clementi and Danner discuss:

  • Incorporating décor products, such as custom canvas wraps and wallcoverings
  • Investments and equipment needed
  • Workflow and software solutions
  • Go-to, trusted products
  • Market segments and sales teams
  • Setting up an ecommerce site to take orders online
  • Revenue possibilities and determining return on investment for décor services

Watch the 12-minute webcast below to learn how Trinity Graphic grew a huge new business segment, and what you can learn from their experience: