Welcome to the first installment of LexJet brandUP! This is a series created by our intrepid interns who journeyed out into LexJet’s hometown community, in and around Sarasota, Fla., and found several businesses and non-profit organizations that could use a little branding makeover with the help of wide-format graphics.
First up, they headed to Cat Depot, an organization devoted to rescuing homeless cats, offering low-cost veterinary services, finding new homes for cats and providing education. The non-profit is well-known in the community, but like many others, had relied on make-shift ways to present its messaging, such as posters adhered to windows with scotch tape. It didn’t take long to discover many ways our technology could jazz the center up.