Spectra Imaging in Louisville, Ky., has a way with walls. When the opportunity to provide wall graphics rolls around, as it does quite a bit, Spectra Imaging takes it to the next level.
One of Spectra’s most recent projects involved turning blank walls into a grocery store for Junior Achievement’s BizTown in Louisville.
BizTown is a 7,000 square foot town where kids learn about life in the real world, like budgeting and finance, as they buy goods and save their money at the local “bank.”
Kroger sponsored two rooms and sent Spectra Imaging photos taken at one of their stores to replicate on the walls. Spectra put the files together to create one seamless image that would cover the walls from floor to ceiling in both rooms. Spectra also routed out dimensional letters and logos for the rooms.
“The walls are fairly textured so I asked my LexJet rep, Sammi Calabrese, what would work best. She told me that an adhesive vinyl would be more likely to peel off the walls, so she recommended we use something designed for rough and textured walls,” says Brian Rogers, owner of Spectra Imaging. “The project turned out really cool.”
Spectra used LexJet Simple MTS Adhesive Vinyl for the application. Simple MTS Vinyl has a more aggressive adhesive for textured walls and surfaces that don’t form a secure bond with conventional removable adhesives. The vinyl can also be easily removed for up to a year after installation.
