Get to Know LexJet and CoolerTags at NBWA | LexJet Blog

Get to Know LexJet and CoolerTags at NBWA

If you’re headed to NBWA’s 78th Annual Convention and Trade Show, Oct. 11-14 in Las Vegas, the annual conference of America’s beer distributors, keep an eye out for LexJet in booth 827, where we’ll be demonstrating the Epson SureColor F2000 high-performance direct-to-garment T-shirt printer.

Also, if you’re not familiar with CoolerTags, the NBWA show is a great time to check them out. They’ll be on-hand in booth 938 demonstrating their easy-to-use online software that allows distributors to print retail shelf price tags themselves on custom-designed tag stock. Users can upload their logo so sales tags in the cooler match up with their company branding, creating a seamless experience for the consumer.

“With our branded shelf tags, we can guarantee that the marketing campaign that brought the customer through your doors is maintained right up to the final point of sale,” CoolerTags says.

Above is an example of a CoolerTags retail shelf tag template, many of which are approved by the various chains to match their company branding. Users can also create wobblers, decals and other point-of-sale products.

LexJet is pleased to provide the media used for CoolerTags, which is scored, perforated or die-cut to CoolerTags’ templates.

“We’ve been with LexJet for eight years,” says CoolerTags’ Hill Griffin. “We met some people at a beer show and they put me in touch with them. We’ve been impressed with LexJet’s depth and breadth of knowledge for the end user.”

Here’s to making more solid business connections at NBWA this month!

Shellie has more than 20 years of experience in the print publication industry as a content strategist, editor and writer. She has partnered with printing, photography and graphics professionals on a wide variety of publications and printing projects. At LexJet, she writes about customer experiences, industry trends, new products and the latest inkjet printing innovations.

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