Imaging USA Recap: Mobile Photo Proofing through PadProof App | LexJet Blog
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Imaging USA Recap: Mobile Photo Proofing through PadProof App

Mobile app for the iPad for photographyLast week, LexJet’s crew of Michael Clementi, Ryan King and Alex Ried returned from Imaging USA with information about some notable new products now available in the photography market. In a previous post we highlighted the unique backlit and LED-lit products offered by Redipix.

Now for something completely different (but related)… PadProof introduced a new mobile device proofing app in the photography market. PadProof, as the name implies, is targeting iPads for this app, though other mobile devices like smart phones are in the works.

iPad app for photographers
Timothy Beckford, CEO and co-founder (foreground) and Timothy Lombardo, strategic advisor, at Imaging USA in New Orleans showcasing their new iPad proofing app for pro photographers. Photo by Chet Bell, PadProof user and FOPP.

“PadProof complements your Web-based proofing by enabling you to provide a premium proofing experience to your clients on their mobile devices. In a post-PC world you want to make sure that your business is catering to your clients’ needs on the mobile and the social Web,” says PadProof CEO and co-founder Timothy Beckford. “PadProof creates increased exposure for your business using Facebook and Twitter.  PadProof also helps generate more revenue through increased print sales. It’s never been easier for your clients to promote your brand or purchase prints and canvases from you. All of your PadProof events are tracked in real time and controlled by the photographer at PadProof.com. Products ordered by your clients are fulfilled automatically either directly to you to print yourself or the lab of your choice, and we direct deposit profits straight to your bank account.”

Photographers can sign up to receive an invitation to participate at www.PadProof.com/Pro/. Use the invite code Lexjet to take advantage of one of the 20 invitations reserved through this promo code.

Once the invitation is accepted, photographers can sign up and get the word out to their clients that the app is available and ready for them to use. So, instead of sending the client a URL, you send them the app and an event name or event ID so they can access their photos on their iPad through the PadProof app.

“At the moment it’s invitation-only and only available for the iPad because we want to make sure that during our initial growth phase we can provide the customer experience we want them to have, so we’re limiting the number of initial users based on that. We’ll scale our infrastructure up as we grow,” adds Aaron Drenberg of PadProof.

PadProof offers monthly fee-based plans, a one-time purchase option and a free starter plan that currently has a wait list. Credit card processing, customer service and automatic product fulfillment to the lab of your choice is included in every plan. The app is free for end-use clients to download. Go to www.padproof.com/pro/pricing/ for more pricing information.

PadProof has extended its Imaging USA specials until midnight ET, Friday, Jan. 27. Specials are reflected on the pricing page. For more information about the PadProof app and to sign up for an invitation, go to www.PadProof.com/Pro/.

Regan has been involved in the sign and wide format digital printing industries for the past two decades as an editor, writer and pundit. With a degree in journalism from the University of Houston, Regan has reported on the full evolution of the inkjet printing industry since the first digital printers began appearing on the scene.

0 Comments

  1. Thanks for sharing this info with us all. Really appreciate it.

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