Production Satin Photo Paper PSATag:

3 Ways to Get Creative with Your Posters
Posted on by Jennifer Corn Posted in Technology & Products
Leave a comment

3 Ways to Get Creative with Your Posters

In retail, posters are a way of life. They are versatile and need to meet these criteria:

  • Eye-catching
  • Easy to install or hang
  • Easy to change
  • Cost-effective

For cost-effective and eye-catching posters, it’s important to start with the right paper. For latex, solvent, and UV, LexJet Satin Poster Paper 200g has a bright, white satin finish, is water-resistant, and at $0.14/sq. ft., this is the perfect alternative to expensive photo papers that are frequently used for temporary graphics.

For aqueous printing, consider LexJet 8 Mil Production Satin Photo Paper, an instant-dry satin paper that offers fast turnaround for those last-minute requests.

Installing, hanging and changing retail graphics need to be easy, because professional installers are rarely used for seasonal merchandising or store remodels. Posters are eye-catching because of paper and print quality and final application.

Here are three different ways to create easy-to-install temporary posters:

Face-mounted Window Graphics – Window advertising is important in retail marketing, and posters can create interest before the customer even walks through the door. Use LexJet CrystalClear-X Removable Adhesive to install face mounted posters that are designed to capture the eye of passers-by. The removable adhesive offers air-channels for easy, bubble-free installation.

Hanging Graphics – Showcase your graphics with Poster Snapper Hanging Rail. Quick and easy to install, this economical aluminum hanging system is a snap to use.

Mounted Graphics – If you are displaying posters on a substrate like posterboard, PVC, or foam boards, consider a self-adhesive product like LexJet Production Satin Photo Paper PSA for aqueous or HP Prime Matte Air GR for latex and solvent. Print the graphic, stick it to the substrate and your posters are ready to shine.

Want to see these posters in action? Watch the video below:

Posted on by Shellie Terry Posted in Tips & Tricks
Leave a comment

One Printed Poster, Three Creative Applications

To show how simply you can offer a variety of ways to display retail posters, we took one design and finished it three ways: a hanging poster, a mounted print and a face-mounted window graphic. Watch the video above to see we achieved three different looks, and check out the products we used:

Hanging Poster:

Aluminum “snap” poster displays feature a quick, snap-open design that allows for fast and easy poster changes. Combined with 8 Mil Production Satin Photo Paper, you get an economical, hanging system with a clean and elegant look.

Mounted Print:

LexJet Production Satin Photo Paper PSA is perfect for photo-realistic posters that can be mounted to any substrate, like poster board, PVC, foam boards or aluminum. With a one-step adhesive, it’s a simple solution for mounted prints.

Face-mounted Window Poster:

LexJet CrystalClear-X Removable Adhesive and 8 Mil Production Gloss Photo Paper are ideal for temporary window applications. The air flow release liner provides easy bubble-free installation and no-residue removal.

Retail Signage Made Easy: Our Favorite Go-to Products
Posted on by Shellie Terry Posted in Tips & Tricks
Leave a comment

Retail Signage Made Easy: Our Favorite Go-to Products

In the fast-paced world of retail promotion in the form of hanging signs, window graphics, floor stickers and much more, providing easy-to-install material is key. Whether it’s a teenage sales clerk or an experienced graphics installer doing the work, switching out retail signage has to be quick and efficient.

Here are some solutions for retail spaces that you can offer your customers who are looking for great print quality, speedy install and clean removal when it’s time for the message to change:

Allison-Kaufman-Display-350x727
LexJet Extreme AquaVinyl w/ PSA

Re-invigorate Display Cases: When Allison-Kaufman Company participated in a jewelry show, they needed an eye-catching display for the Queen of Black Diamonds pieces. The solution? Wrapping a dull display case with Art Deco-style graphics printed on a pressure-sensitive vinyl like LexJet Extreme AquaVinyl w/ PSA, which instantly upgraded the case and could be removed later. This aqueous-compatible waterproof vinyl is durable enough to be used outdoors or on vehicles for up to 12 months.

Continue Reading…