Vescom Digital Media: Wallcovering Line Now Available at LexJet

For busy print service providers, media consistency is key. And that couldn’t be truer when it comes to printable wallcovering. The print runs are large, and décor-level quality is highly scrutinized. At LexJet, we’re excited to now offer Vescom Digital Media, some of the highest-grade and most environmentally sound PVC vinyls on the market.

A restaurant wall mural printed by Limitless Walls

Early users have been impressed with the production quality and consistency. “Having a product that’s very consistent is a big key for me,” says Mike Speeney of Limitless Walls in King, N.C., which prints up to 40 wall murals a week for commercial clients, designers and architects, and the general public.

“The durability is really important so you don’t have ripping or tearing,” Speeney says. “And, we’ve be using the Vescom Matte because you don’t want a glare with light bouncing back in your face like you would with a gloss finish.”

Introducing the All-new LexJet Premium WallPro Wallcovering

For a firm that produces large runs of custom-printed wallcovering, consistency is key, says Kim Karr, print production manager at Kalisher, which specializes in art and wall murals for the hospitality industry. For a recent update job, Karr opted for the all-new LexJet Premium Smooth Pearl WallPro™ to match the previously used wallcovering.

“Since we were working on specialty pieces for the property, we needed something that matched exactly,” she says. ““It was such a perfect match for us! It helped us ensure a successful installation and a happy client!”

Café Décor Redux: Honoring Marc Chagall’s Vision

When Marie Selby Botanical Gardens in Sarasota, Fla., decided to renovate its café, the designers wanted to pay homage to painter Marc Chagall’s dreamy vision of life and the quaint French town where he spent his final years. The redesign was timed with the gardens’ exhibit, Marc Chagall, Flowers, and the French Riviera: The Color of Dreams.

Known as the “City of Arts,” Saint Paul de Vence attracted artists of all types with its charm. The town’s Colombe d’Or Hotel & Restaurant was the inspiration for Selby Garden’s cafe revamp.

The café’s original wall décor included a series of framed botanical prints in dark, heavy frames. The re-design team removed the dated-looking prints and opted for a full wall mural, with a subtle backdrop of Saint Paul de Vence, France, overlaid with carefully selected Chagall quotes that captured his sensitive and introspective insights.

Working with print service provider, Now That’s a Wrap, the Selby team chose to cover the interior and exterior walls with LexJet Simple Flo Wrap Vinyl and Simple Flo Wrap Gloss UV laminate. The team also mimicked Chagall’s stained glass work by printing extra-saturated graphics on optically clear vinyl with an over-laminate, all mounted to plexiglass.

Watch the video above to see how the café’s new look came to life.

Webcast: Breaking Into Décor Printing with Trinity Graphic

Like many print service providers, Trinity Graphic, based in Sarasota, Fla., saw the growing opportunity that branching into décor printing offered. Our training expert Michael Clementi sat down with Justin Danner, strategic account manager at Trinity Graphic to learn how the company went about expanding their offerings.

In the webcast below, Clementi and Danner discuss:

  • Incorporating décor products, such as custom canvas wraps and wallcoverings
  • Investments and equipment needed
  • Workflow and software solutions
  • Go-to, trusted products
  • Market segments and sales teams
  • Setting up an ecommerce site to take orders online
  • Revenue possibilities and determining return on investment for décor services

Watch the 12-minute webcast below to learn how Trinity Graphic grew a huge new business segment, and what you can learn from their experience:

How Bumblejax Gives Mounted Photos Some Real Pop

When Seattle, Wash.-based Bumblejax wanted to create an ecommerce site that allowed anyone to have access to high-end, modern face-mounted photo displays, they tested out several different photo papers before settling on the winning product.

“The thing about acrylic face-mounting is that not all papers work well with it,” says Tate Dwinnell, who runs Bumblejax with his brother, Corey. “Sometimes the texture in the paper causes ‘silvering.'”

About five years ago, they came across the award-winning LexJet Sunset Photo Metallic Paper, and they were sold.

“After testing several metallic papers, we’ve found that the LexJet Sunset Photo Metallic Paper offers up the best luminescence and dimensionality,” says Corey Dwinnell. “In other words, this paper really makes your images pop!”

While the metallic paper did its job with photo reproduction, adding the acrylic took their finished products to the next level. Bumblejax creates mounted imagery that’s anywhere from 6×6-inch squares to 96×48-inch panoramas. Projects range from corporate jobs and photo shows to decoration for offices and homes.

“We really see an incredible ‘pop’ from the Sunset Metallic Paper when it is face-mounted to acrylic, especially in a gallery setting with proper lighting,” Corey says.

With the right lighting, the artwork almost has a backlit effect. Bumblejax uses CrystalClear Permanent Adhesive to adhere the print to either 1/8-inch, 1/4-inch, 1/2-inch or 1-inch acrylic, which can give the finished piece an almost 3D appearance.

“It’s a more modern aesthetic,” Tate says. “It’s frameless and floats from the wall, so you don’t see any hardware. It’s a real sleek, high-end modern look.”

Take a look a the gallery below to see Bumblejax’s work:

HP Digital Wall Décor Educational Event at SGIA

HP Wall Decor Event at SGIA

As noted in an earlier post here at the LexJet Blog, if you’re headed to the SGIA Expo in Orlando next week (Oct. 23-25) stop by the LexJet/Fredrix Print Canvas booth (1033) to see the latest products for canvas production and to pick up some great show specials.

Another related event that you should look into while you’re at SGIA is HP’s Digital Wall Décor Event on Wednesday, Oct. 23 from 5:30-7 p.m. at the Rosen Plaza Hotel (near the Orlando Convention Center), Salon 11 and 12. The event is geared toward anyone who wants to increase sales in the growing and dynamic wall décor business.

There’s a lot of opportunity out there in wall décor, and the event will cover the following topics:

  • Trends in digital wall décor
  • Inkjet media, finishing and installation options
  • Using HP Latex technology to build your wallcovering and canvas business
  • Tips from print service providers who have successfully grown their digital décor sales

Space is limited, so click here to register for this event today. If you have any questions about this event or LexJet show specials, contact a LexJet customer specialist at 800-453-9538.