Prints That Win: Elsa

Nebraska-based photographer Keith Howe was scrolling through Facebook one night when he came across a client’s post about the bullying her 11-year-old daughter was facing at school. “Some of the other kids in her class were giving her a hard time, and she came home wanting plastic surgery,” says Howe. “And we said, ‘why don’t we have her come in as a model.’ So, we took her out to a lake and took photos of her, and I presented it to her as a modeling portfolio … she just needed a self-esteem boost.”

One of the photos from this series resurfaced when Howe was getting ready for his next competition. The beautiful, Sunset Print Award-winning portrait of the girl was named Elsa, reminiscent of the strong female character from Disney’s Frozen.

Retail Signage Made Easy: Our Favorite Go-to Products

In the fast-paced world of retail promotion in the form of hanging signs, window graphics, floor stickers and much more, providing easy-to-install material is key. Whether it’s a teenage sales clerk or an experienced graphics installer doing the work, switching out retail signage has to be quick and efficient.

Here are some solutions for retail spaces that you can offer your customers who are looking for great print quality, speedy install and clean removal when it’s time for the message to change:

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LexJet Extreme AquaVinyl w/ PSA

Re-invigorate Display Cases: When Allison-Kaufman Company participated in a jewelry show, they needed an eye-catching display for the Queen of Black Diamonds pieces. The solution? Wrapping a dull display case with Art Deco-style graphics printed on a pressure-sensitive vinyl like LexJet Extreme AquaVinyl w/ PSA, which instantly upgraded the case and could be removed later. This aqueous-compatible waterproof vinyl is durable enough to be used outdoors or on vehicles for up to 12 months.

Webcast: Breaking Into Décor Printing with Trinity Graphic

Like many print service providers, Trinity Graphic, based in Sarasota, Fla., saw the growing opportunity that branching into décor printing offered. Our training expert Michael Clementi sat down with Justin Danner, strategic account manager at Trinity Graphic to learn how the company went about expanding their offerings.

In the webcast below, Clementi and Danner discuss:

  • Incorporating décor products, such as custom canvas wraps and wallcoverings
  • Investments and equipment needed
  • Workflow and software solutions
  • Go-to, trusted products
  • Market segments and sales teams
  • Setting up an ecommerce site to take orders online
  • Revenue possibilities and determining return on investment for décor services

Watch the 12-minute webcast below to learn how Trinity Graphic grew a huge new business segment, and what you can learn from their experience:

Prints that Win: Autumn Cascades

In the secluded woods of West Virginia, Jaki Good Miller took her Sunset Print Award-winning photograph, Autumn Cascades. This is only her second year entering competitions, but her second win of a Sunset Print Award; her first was last year with her image Morning on Mormon Row. “I think it was skill, but also some luck,” she says with a laugh. Her vibrant image, Autumn Cascades, captures the brilliant colors and textures of this West Virginian landscape, instantly captivating the viewer.

History in the Printing: One School’s Dedication to Fostering Creativity

Each year, more than half a million middle and high school students participate in the National History Day competition. At the Weiss School in Palm Beach, Fla., this means months of research and preparation for the students, guided by their mentor and social studies instructor, Steven Hammerman. The students get to pick a historical topic relevant to the NHD theme of the year, and create a research project to present to judges.

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The project allows for a wide range of educational and artistic freedom, given the students get to design their projects as trifold exhibit boards, performances, papers, documentaries or websites. “Whatever the format is, the students get an understanding that it’s not just what you know, but how you present it, that matters,” says Hammerman. This year, Weiss has invested in a new tool to aid the students’ creativity: a DesignJet Z5400 Postscript Printer.

Time Is on Your Side with These Deals on Brand New, Faster Printers

We might lose an hour with Daylight Savings this month, but you won’t miss a beat in production with a new printer from our partners at Canon, Epson and HP, who are offering a fresh batch of rebates, special offers and pricing deals. The offers listed below are valid through March 31, 2017, unless otherwise noted.

CANON Specials

Canon imagePROGRAF PRO-4000, 44-inch printer: $800 mail-in rebate plus free set of 160ml inks with printer purchase

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Canon imagePROGRAF PRO-6000

Canon imagePROGRAF PRO-4000S, 44-inch printer: Free set of 160ml inks with printer purchase

Canon imagePROGRAF PRO-6000S, 60-inch printer: Free set of 160ml inks with printer purchase

CANON Instant Rebate

Canon imagePROGRAF iPF780, 36-inch printer: $500